Lead Visual Designer, Brand and Product

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🏄 California – Remote

🏄 California – Remote

⏰ Full Time

🟠 Senior

👗 Brand Designer

🦅 H1B Visa Sponsor

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Step

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

📣 Marketing

🏦 Banking

Consulting • Marketing • Banking

Step is a next generation financial services company that aims to revolutionize banking for teens and young adults. With a focus on fostering financial independence and literacy, Step provides users with a free bank account, no monthly or hidden fees, and a mobile app to track balances and transactions. Founded by a team with over 50 years of combined experience in financial technology, Step also offers tools and rewards designed to enhance the financial journey of its users.

📋 Description

• Own and evolve Step's visual identity across product, marketing, brand, and physical experiences • Design creative for product launches, lifecycle marketing, social media, advertising, web, email, and other customer-facing experiences • Produce static and motion assets for paid social, search, display, and CTV channels • Iterate creative based on performance data and partner with media buyers • Partner with Product Design to express the visual language consistently throughout the app and product ecosystem • Define, document, and maintain brand guidelines • Build scalable visual systems for designers and marketers • Raise organizational quality through critique, art direction, and mentorship • Explore visual directions, illustration, motion, photography, and emerging creative trends • Help define AI applications for creative exploration, production, and content creation • Champion craftsmanship from creative direction through production assets • Report to the Head of Design

🎯 Requirements

• Significant experience designing visual identities, marketing campaigns, and digital experiences for consumer brands • Strong portfolio demonstrating exceptional visual craft across branding, marketing, digital products, and storytelling • Deep understanding of typography, layout, color, composition, illustration, photography, and motion • Experience building and documenting scalable visual identity systems • Strong understanding of brand and product integration • Exceptional attention to detail and polished execution • Ability to move between creative direction and hands-on execution • Excellent communication and cross-disciplinary collaboration skills • Ability to use AI to explore concepts, accelerate production, and improve creative workflows • Portfolio featuring visual identity, brand, marketing, and digital design work • Experience with consumer fintech or highly regulated consumer products is a plus • Experience designing physical products is a plus • Experience with illustration, iconography, or motion design is a plus • Experience with design systems spanning product and brand is a plus • Experience art directing photography or video production is a plus • Experience building AI-assisted creative workflows or internal creative tooling is a plus • Bachelor's degree or an equivalent combination of education, training, and experience

🏖️ Benefits

• Competitive compensation • Stock options • Generous medical insurance • Dental insurance • Vision insurance • Company-paid life insurance • 401k plan with Safe Harbor company matching • Flexible vacation policy • Paid company holidays • 12 weeks paid parental leave with flexible return to work • Company-provided technology package • Reasonable accommodations throughout the application and interview process