AEO and GEO Marketing Manager

🔥 49 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Stripe

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2010

💳 Fintech

🛍️ eCommerce

🤝 B2B

💰 Venture Round on 2021-05

Fintech • eCommerce • B2B

Stripe is a global payments processing platform that enables businesses to accept online and in-person payments. It offers a comprehensive suite of financial services, including payment processing, billing, and revenue management tools, aimed at businesses of all sizes, from startups to enterprises. By providing a developer-friendly API, Stripe allows businesses to streamline their payment operations and embed financial services directly into their applications, facilitating both B2B and B2C transactions.

📋 Description

• Lead the growth and user acquisition strategy for the Answer Engine Optimization channel • Optimize Stripe.com so artificial intelligence agents can efficiently access and take action on behalf of users • Spearhead the development and integration of artificial intelligence capabilities to improve the efficiency of search and answer engine channels • Deliver regular reports and updates on channel performance to track progress and identify new opportunities • Partner with content, engineering, and data analytics teams to build a comprehensive testing roadmap

🎯 Requirements

• 5+ years of experience creating and executing search engine optimization strategies, with direct experience with answer engine optimization and generative engine optimization • Proven technical experience making websites SEO and AEO-friendly • Experience analyzing data and in dashboards and reporting software such as Tableau, Looker, Adobe Analytics, or Google Analytics to drive growth decisions • Experience applying user intent analysis to prioritize actions that deliver measurable outcomes • Proven ability to take initiative, independently problem-solve, and drive tasks to completion • Experience leading project roadmaps across cross-functional stakeholders, including engineering and content teams • Experience or familiarity with Natural Language Processing (NLP), vector search, and Retrieval-Augmented Generation (RAG) • Experience managing search optimization in-house for business-to-business (B2B) software-as-a-service (SaaS) companies • Experience working within the fintech, payments, billing, accounting, or startup industries • Experience writing SQL queries to extract and gather data independently • Bachelor's degree or 4 years of additional relevant professional experience

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development • Bonuses • Stock options • Equipment allowances