VP, Marketing – P&C Insurance

🔥 11 hours ago

🏈 Alabama, Arizona, +17 more states – Remote

🏈 Alabama – Remote 🌵 Arizona – Remote 🐊 Florida – Remote 🐎 Kentucky – Remote ⚜️ Louisiana – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🍂 Massachusetts – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

⏰ Full Time

🔴 Lead

🔒 Insurance

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Swyfft

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛡️ Insurance

💰 $7.5M Series A on 2017-01

Insurance

Swyfft is a company that provides homeowner insurance services with a focus on speed and efficiency. Unlike traditional insurance brands that require numerous forms, Swyfft utilizes unique data sources and analytics to offer homeowner insurance quotes in seconds. The company operates in states such as Alabama, Massachusetts, and Texas, offering services like policy management, claims reporting, and a deductible savings program. Swyfft also features resources for agents and offers additional products like commercial and flood insurance.

📋 Description

• Define and champion Swyfft’s brand identity across all markets • Develop messaging frameworks communicating Swyfft’s expertise in CAT-exposed coastal regions and California markets • Differentiate the brand in competitive markets where trust, capacity, and responsiveness are key • Design and execute agent and broker recruitment campaigns to grow the distribution network • Build targeted outreach strategies for coastal property specialists, surplus lines producers, and independent agents • Develop co-marketing programs and collateral for distribution partners • Oversee digital marketing channels including website, email, SEO/SEM, LinkedIn, and emerging platforms • Create content, thought leadership articles, market updates, CAT event communications, and producer resources • Use data analytics to measure campaign performance and optimize media spend • Monitor and synthesize industry trends, regulatory developments, and competitive dynamics across active states • Translate complex underwriting and product information into marketing narratives • Provide market insight to the executive team for go-to-market strategy and state expansion decisions • Identify, plan, and maximize presence at industry events and conferences • Develop trade show strategies and post-event follow-up programs; measure ROI • Manage the marketing function, vendors, and a small internal team • Operate efficiently within budget constraints

🎯 Requirements

• 7+ years of progressive marketing experience • Minimum of 3-5 years in property & casualty insurance • Demonstrated knowledge of the property and casualty insurance market, particularly in CAT-exposed territories (coastal wind, flood, wildfire) • Experience with both B2B marketing (agents, brokers, wholesale distribution channels) and B2C or policyholder-facing communications • Experience managing and utilizing CRM platforms (Salesforce, HubSpot), marketing automation tools, and analytics dashboards • Strong written and verbal communication skills • Builder's mindset; experience launching initiatives and building structure in fast-moving environments • Keen eye for design and strong aesthetic instincts • Experience driving revenue growth, pipeline creation, and GWP through measurable marketing strategies • Experience leading high-impact, data-driven marketing initiatives with measurable ROI • Bachelor’s degree in Marketing, Business, Communications, or a related field required • Proficient with modern MarTech stacks, including Salesforce, HubSpot, CMS platforms, analytics and creative tools • Ability to communicate effectively using Slack and MS Teams; comfortable sharing screens and video chatting • Reliable high-speed internet connectivity • Designated quiet work from home space

🏖️ Benefits

• Medical, Dental, and Vision • Short- and Long-Term Disability (Company Paid) • Voluntary Long-Term Disability • Employee Life & AD&D (Company Paid) • Voluntary Employee, Spouse, and Child Life & AD&D • Healthcare, Dependent Care and Transit FSA, and Healthcare Savings Account (HSA) • 401K with a generous matching contribution and no vesting schedule • 20 days of PTO annually (prorated based on hire date) • Company Paid Holidays • 2 “Choose Your Own Holidays”