Regional Sales Manager – South

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Logo of Tata Consumer Products

Tata Consumer Products

1001 - 5000 employees

Founded 2020

📦 Logistics

📣 Marketing

🍽️ Food & Beverage

Logistics • Marketing • Food & Beverage

Tata Consumer Products is a prominent fast-moving consumer goods (FMCG) company that operates in the food and beverage industry. It offers a wide range of products, including tea under brands like Tata Tea and Tetley, coffee such as Eight O’Clock and Tata Coffee, as well as packaged foods, mineral water, and nutritional supplements. The company is known for its commitment to sustainability, innovation, and high-quality products that cater to global and local markets. Additionally, Tata Consumer Products enhances its offering through a joint venture with Starbucks and is continuously expanding its portfolio with acquisitions and new product launches.

📋 Description

• Deliver profitable sales growth by achieving sales, volume, market share, and distribution objectives across retail and wholesale accounts • Leverage data and insights to understand sales trends and opportunities and influence customer strategies across the brand portfolio • Serve as the daily customer contact for critical business needs and objectives • Build cross-functional relationships within customer accounts to strengthen the Tata relationship • Establish and elevate strategic joint business plans with the sales director and retailers, including 1–3-year plans • Manage forecasting for S&OP and Trade Management and share sales and market insights with internal cross-functional partners • Partner with supply chain to improve logistics, reduce non-working spend, and strengthen customer performance • Identify and unlock growth in new categories and partner with Sales Strategy and Marketing on go-to-market execution • Partner with the eCommerce team to develop omnichannel strategies and unlock eCommerce growth with Publix and other retailers

🎯 Requirements

• Bachelor’s degree Required • Must be located remotely in the Carolinas • 5+ years’ successful CPG experience in sales, key account management, category management, or a related field • 5+ years of broker management or headquarter sales experience, preferably with Publix, Food Lion, Harris Teeter, and Carolina retailers • Strong sales fundamentals, including forecasting, TPM Management, and S&OP • Strong category acumen and proficiency with syndicated/POS data sources such as Nielsen, IRI, and panel data • Ability to create clear and compelling data-driven stories • Strong financial and trade management experience, including pricing and promotion strategies in dynamic categories • Strong business acumen and best-in-class go-to-market experience • Analytical and problem-solving abilities focused on actionable insights and innovative solutions • Excellent communication skills and ability to manage internal and external stakeholders across short- and long-term vision • Strategic, proactive interpersonal skills and ability to influence across organizational levels and functions • Commercial astuteness, strong business sense, and excellent problem-solving and analytical skills

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