Content Marketing Manager

Job not on LinkedIn

🔥 16 hours ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

🌵 Arizona, Connecticut, +4 more states – Remote

🌵 Arizona – Remote 🦌 Connecticut – Remote 🐊 Florida – Remote 🥔 Idaho – Remote 🌽 Illinois – Remote 🌾 Iowa – Remote

💵 $85k - $95k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Teleperformance

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1978

📣 Marketing

📦 Logistics

🏥 Healthcare

Marketing • Logistics • Healthcare

Teleperformance is a global leader in customer experience management and digital integrated business services. They operate in various locations, including Spain, where they offer job opportunities in cities like Barcelona, Madrid, and Seville. The company is renowned for providing excellent career growth opportunities and has job categories that include Customer Service, Business Development, Marketing, Sales, Human Resources, and more. Teleperformance is committed to employee experience and cultural diversity, with vacancies for multilingual professionals, reflecting its global presence and multicultural team environment. They emphasize using technology and data privacy in delivering their services, ensuring tailored and effective business solutions for their clients.

📋 Description

• Own and continuously evolve TP’s thought leadership webinar program using Goldcast • Develop an editorial calendar aligned to priority verticals, lines of business, buyer personas, and buying stages • Identify high-value topics addressing target buyers’ business challenges, market trends, and strategic priorities • Partner with executives, subject-matter experts, customers, analysts, and industry influencers to develop differentiated content • Manage the end-to-end webinar process, including topic development, speaker preparation, content creation, execution, follow-up, and performance analysis • Create webinar briefs, speaker guides, moderator questions, talking points, promotional copy, and follow-up content • Maximize webinar registration, attendance, engagement, on-demand consumption, and post-event conversion • Repurpose webinars and other long-form content into videos, social, email, nurture, executive, sales enablement, and other content formats • Leverage AI for ideation, content creation, and personalization while maintaining human editorial judgment and brand standards • Develop webinars, videos, blogs, infographics, POVs, FAQs, buyer guides, sales enablement snippets, executive briefs, and customer case stories • Translate complex TP solutions, capabilities, and customer outcomes into clear, buyer-oriented content • Develop content strategies and assets for 1:Many, 1:Few, ABM, and line-of-business email nurture programs • Create nurture sequences that educate, engage, and move prospects toward sales conversations • Ensure consistent messaging across channels and campaigns for priority verticals and horizontal lines of business • Maintain a centralized content calendar and establish standards, workflows, templates, and processes • Analyze content performance and optimize the editorial calendar and content mix based on buyer behavior • Connect content engagement to account-level and pipeline outcomes • Establish performance measures covering registration, attendance, engagement, on-demand consumption, MQL/engaged-account progression, opportunity influence, and pipeline contribution

🎯 Requirements

• 5+ years of B2B content marketing experience, preferably in technology, professional services, BPO, consulting, or another complex B2B environment • Demonstrated experience developing and managing webinar and thought leadership programs • Strong editorial and storytelling skills • Experience creating content for middle- and bottom-of-funnel audiences and enterprise buying committees • Experience developing email nurture content and supporting demand generation or ABM programs • Strong understanding of B2B buyer journeys, content marketing, and integrated campaign strategy • Hands-on experience with webinar platforms; Goldcast experience strongly preferred • Experience using Generative AI tools for content creation and repurposing • Strong project management skills and ability to manage multiple programs and stakeholders simultaneously • Ability to work effectively with executives and senior subject-matter experts • Highly analytical and comfortable using performance data for editorial and content investment decisions • Excellent written, verbal, editing, and presentation skills • Comfortable working independently in a fast-paced, global, matrixed organization • Highly collaborative with ability to influence matrixed sales and marketing teams • Must be located within the US and Canada • Must be eligible to work in the US and Canada without sponsorship

🏖️ Benefits

• Comprehensive health benefits, which may include medical, vision, and dental • Employment Assistance Programs • Health and personal time off (HPT) • Leave programs as eligible • Competitive 401(K) plans • Life insurance • Supplemental medical coverage • Critical care insurance • Pet insurance • FSA plans • Retailer discounts • Career advancement opportunities • Inclusive and diverse workplace culture • Work from home