Director, DSP Partnerships

🔥 9 minutes ago

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The COOL Company

WebsiteLinkedInAll Job Openings

51 - 200 employees

📣 Marketing

📱 Media

🤖 Artificial Intelligence

💰 $5.2M Series A on 2017-08

Marketing • Media • Artificial Intelligence

The COOL Company is an AI-powered omnichannel advertising platform that unifies creative automation, dynamic creative optimization, media activation, and transparent measurement/attribution. It enables brands, agencies, publishers and franchise/local teams to generate and personalize creatives quickly, activate campaigns across CTV, display, search and social, and continuously optimize budgets, bids and creative assets using AI-driven insights and reporting to drive measurable performance and stronger ROAS.

📋 Description

• Proactively source and open new demand relationships with DSPs and independent trading desks across North America and key global markets. • Build and manage a structured pipeline of prospective demand partners. • Lead all aspects of commercial negotiation, including deal structuring, pricing strategy, and contractual terms. • Represent COOL at industry conferences and events. • Own and deliver against a net-new demand revenue target on a quarterly and annual basis. • Develop and execute go-to-market strategies that align COOL's inventory proposition.

🎯 Requirements

• 7+ years of experience in programmatic advertising • Proven track record of building and closing commercial relationships with DSPs, ATDs, or agency trading desks. • Deep understanding of the programmatic ecosystem — RTB, PMPs, deal IDs, header bidding, and SSP/DSP dynamics. • Strong commercial acumen with experience in deal structuring, pricing, and contract negotiation. • Demonstrated ability to build and manage a structured sales pipeline with consistent conversion velocity. • Excellent communication, presentation, and stakeholder management skills. • Comfort representing a company externally — at trade shows, conferences, and in client-facing settings.

🏖️ Benefits

• Competitive Salary • Health, Dental and Vision Insurance • Paid Time Off • Company Holidays • Flexible work schedule • 401k