Manager of Annual Giving – Direct Response

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🕒 February 18

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The Greater Boston Food Bank

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1981

🤲 Charity

🤝 Non-profit

💰 $500k Grant - The Greater Boston Food Bank on 2023-12

Charity • Non-profit

The Greater Boston Food Bank is a nonprofit organization dedicated to ending hunger across Eastern Massachusetts by procuring, distributing, and promoting access to healthy food. It partners with local food pantries and community organizations, runs programs like SNAP outreach and mobile markets, coordinates volunteers and corporate donors, and conducts research and advocacy through centers such as the Takeda Center for Community Health and Nutrition. GBFB provides millions of meals annually while raising funds and engaging the community to close the meal gap.

📋 Description

• Support the Director of Annual & Digital Giving Operations in the management and execution of the direct marketing program, including: Serving as traffic manager reviewing print and digital communications, supporting the Digital Marketing Manager on digital fundraising components. • Collaborate with Advancement Operations and Systems team and Digital Marketing Manager on activity/campaign tracking including development of appeal codes, tracking URLs, and donation pages for print and digital fundraising. • Support the management of audience strategy and print/production logistics for the Harvest newsletter. • Collaborate with the Communications team on the planning of resource gathering trips (client stories and content), in support of the direct marketing program and aligning program content across communication channels. • Working closely with the AVP of Annual & Digital Giving, the Manager of Annual Giving, and the Donor Relations team manage the stewardship and retention of Harvest Circle. • Assist the Manager of Digital Giving with direct marketing email development and deployment to create consistency across all annual giving channels. • Assist the AVP of Annual & Digital Giving to grow, cultivate, and steward GBFB's Sustainers program (recurring giving). • Collaborate with the Manager of Digital Giving on performance reporting, leading functional area reporting responsibilities with oversight from the Director of Annual & Digital Giving Operations. • Maintain an accurate calendar of Annual & Digital Giving communication efforts by providing key dates and information on direct mail fundraising activity. • Collaborate with the Advancement Operations team to fulfill quarterly and annual Feeding America reporting requirements. • Create and maintain Standard Operating Procedures (SOPs) for key functions and activities of the direct response program and other marketing team processes. • Oversee the Annual & Digital Giving SharePoint sites, ensuring maintenance and organization of important files, documentation and assets that support the team's work. • All other duties as assigned.

🎯 Requirements

• Bachelor's degree in marketing, communications, or related field. • 3-5 years of related experience, with experience in direct response fundraising in a non-profit setting a plus. • Must have a valid driver's license. • Excellent written, oral, and interpersonal skills • Experience with writing and editing for multiple channels (print, email, advertising). • Proficiency in Office 365 suite. • Strong organizational, project management, prioritization skills, and attention to detail required. • Experience with HTML, email marketing and CRM software preferred. • Ability to adjust quickly to changing priorities and conditions. • Ability to build and foster relationships across business functions. • Genuine appreciation of GBFB's mission and the ability to communicate it. • Demonstrates the required digital competencies that result in the effective usage of the full range of digital technologies at GBFB.

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements