Product Marketing Manager – Immunology

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Logo of The Jackson Laboratory

The Jackson Laboratory

1001 - 5000 employees

Founded 1929

🧬 Biotechnology

🔬 Science

📚 Education

Biotechnology • Science • Education

The Jackson Laboratory is a nonprofit biomedical research organization that develops and distributes genetically defined mouse models, cell and computational resources, and preclinical services to accelerate biomedical discovery and translation to the clinic. It provides research platforms, data-science tools, custom model generation, and training and education programs for scientists, clinicians, and students, and partners with industry and academic groups to enable personalized medicine and drug development. JAX combines laboratory research, core services, and education to bridge mouse and human data and support advances in genetics and disease biology.

📋 Description

• Development of marketing strategy, channel execution plan and tactics per channel for a marketing campaign(s) • Development of compelling, scientifically sound scientific content and messaging for campaigns and across all marketing channels, web, email, social, 3rd party and paid advertising, and conferences • Will contribute to discussion and decision for budget and spending associated with marketing activities. • Leads marketing tasks related to new product introduction processes, ensuring product & service launch success • Develop and report out on key performance metrics for campaign performance per marketing activities. • Own strategy and attend key events & conferences for assigned campaigns and portfolio

🎯 Requirements

• Bachelor’s degree in Life Sciences, marketing, communications, management or business or 5+ years of relevant marketing experience. • Strong knowledge of immunology either through educational or business experience. • 5+ years of experience in marketing experience, working in Product Management, marketing, or other marketing related positions. • 5 years of experience in campaign management working within cross-functional teams environment and managing cross-platform projects and programs is a plus. • Proven track record of developing and executing successful marketing strategies. • Excellent communication and interpersonal skills. • Proficiency in digital marketing tools and platforms. • Analytical mindset with the ability to interpret data and make informed decisions. • Creative thinker with a passion for innovation and continuous improvement.

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