Senior Designer, Marketing

Job not on LinkedIn

🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $63 - $71 / hour

⏳ Contract/Temporary

🟠 Senior

🎡 Marketing

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The New York Times

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1851

💼 Consulting

📣 Marketing

📱 Media

Consulting • Marketing • Media

The New York Times is an American news organization that produces national and international journalism across print and digital platforms. It publishes reporting, analysis, opinion, podcasts, newsletters, videos, games and other multimedia content, and operates related properties such as Wirecutter and The Athletic. The company is primarily subscription-supported and focuses on investigative reporting, breaking news, culture, business, science and lifestyle coverage for a broad consumer audience.

📋 Description

• Develop and execute conceptual, visually compelling marketing campaigns for the News product and All Access bundle across the reader and subscriber journey • Design and adapt campaign creative across paid, owned and earned channels, including digital, social, email, in-app placements, app stores and OOH • Translate in-product experiences, editorial formats and feature benefits into marketing assets that drive engagement and habitual use • Create, implement and maintain Figma component libraries, style guides and design systems with pixel-perfect execution across platforms and devices • Collaborate with writers, art directors, audio and video partners, marketing strategy, product design, audience insights and brand identity teams • Develop and maintain scalable visual systems, templates and libraries for experimentation and brand consistency • Work from creative briefs, participate in reviews and incorporate stakeholder feedback • Create presentation materials and explain design decisions in relation to performance, user behavior and marketing strategy • Bring fresh ideas and experimentation to marketing journalism, product experiences and subscription bundles • Report to the Creative Director, Design, Marketing

🎯 Requirements

• 7+ years of hands-on graphic design experience at an advertising agency, digital agency, studio or in-house team, focused on marketing or advertising creative and growth-oriented campaigns • Portfolio demonstrating thoughtful execution and conceptual thinking across social, digital display, email, in-app, app store and print • Clear portfolio examples showing how design choices clarify complex ideas • Deep proficiency in typography, layout, balance, hierarchy, proportion, color, emphasis and unity • Expert-level skills in Figma and Adobe Creative Suite, including components, styles, libraries and design systems • Demonstrated expertise creating component libraries and style guides and ensuring pixel-perfect execution • Proficiency in motion graphics and animation, including hands-on After Effects and other motion tools experience • Experience partnering with developers and product teams to ship high-quality digital experiences • Experience translating strategy into actions and showing initiative in addressing challenges • Preferred: cross-functional marketing, media, product design, audience insights and brand identity experience; digital advertising and growth marketing trends; social media ecosystem familiarity; navigating complex organizations

🏖️ Benefits

• Variable pay, such as an annual bonus and restricted stock, may be available for U.S. roles depending on the role • Medical, dental and vision benefits may be available • Flexible Spending Accounts (F.S.A.s) • Company-matching 401(k) plan • Employee stock purchase plan • Paid vacation • Paid sick days • Paid parental leave • Tuition reimbursement • Professional development programs