Manager, Category Leadership

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $110.5k - $138.1k / year

⏰ Full Time

🟠 Senior

🛒 Procurement

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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The Hershey Company

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1894

🏭 Manufacturing

🛍️ eCommerce

🍽️ Food & Beverage

💰 Post-IPO Debt on 2023-04

Manufacturing • eCommerce • Food & Beverage

The Hershey Company is an industry-leading snacks company headquartered in Hershey, Pennsylvania, recognized for bringing goodness to the world through its iconic brands and extraordinary commitment to helping children succeed. Hershey is well-known for its wide range of chocolate and confectionery products, driven by a culture that values inclusion, employee development, and sustainable practices to ensure a positive impact on the community and the planet.

📋 Description

• Develop and implement digital and omnichannel category strategies supporting sales growth and category performance • Identify marketplace opportunities, emerging trends, and shopper needs driving category growth • Partner with Kroger and internal teams to align category strategies with business objectives • Establish Hershey as a trusted category advisor and thought leader in digital commerce • Utilize syndicated data, shopper insights, retailer data, and advanced analytics to identify opportunities and inform recommendations • Analyze customer and shopper behavior to support category planning and promotional strategies • Translate data and insights into actionable business recommendations • Monitor category performance and recommend actions to optimize results • Partner with Kroger Digital teams to improve online category performance and shopper engagement • Develop strategies connecting physical and digital category experiences across fulfillment models • Support digital shelf initiatives and improve assortment, visibility, and conversion • Build relationships with Kroger decision makers and key stakeholders • Partner with Sales, Commerce Media, Shopper Marketing, Shopper Insights, and Customer teams • Support joint business planning discussions and category reviews • Lead complex category initiatives that drive measurable business results • Share best practices and elevate category management capabilities across the organization

🎯 Requirements

• 5+ years of experience in Category Management, CPG Sales, Retail Analytics, Shopper Insights, Digital Commerce, or related fields • Experience utilizing syndicated data, shopper insights, and category management methodologies • Experience partnering with retailers and influencing customer-facing business decisions • Strong category management and customer strategy expertise • Advanced analytical and problem-solving skills • Knowledge of shopper behavior, market research, and consumer trends • Ability to translate data and insights into actionable business recommendations • Strong communication, presentation, and stakeholder management skills • Experience working with syndicated data and retailer analytics tools • Ability to influence cross-functional teams and external partners • Bachelor's degree in Business, Marketing, Category Management, Analytics, Economics, Retail Management, or a related field required

🏖️ Benefits

• Medical, dental, and vision coverage • Wellness programs supporting physical and mental health • Annual incentive opportunities • 401(k) with company match • Paid time off • Company holidays • Flexible ways of working where applicable • Career development programs • Learning opportunities • Internal mobility • Performance-based incentives • Comprehensive benefits package supporting physical, mental, and financial well-being