Senior Integrated Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $130k - $155k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

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ThreatDown

501 - 1000 employees

ThreatDown is a standalone leader in elite Managed Detection and Response (MDR), purpose-built to empower resource-constrained security teams with high-efficacy protection, without the complexity.

📋 Description

• Own the integrated marketing calendar and translate quarterly GTM priorities into unified, multi-channel campaign architecture • Define campaign narrative arcs and align content, digital, paid, field, channel/partner, and PR around the same message, audience, and timeline • Create repeatable planning, briefing, and launch frameworks • Connect Product Marketing, Content, Channel Marketing, Field Marketing, Creative, and Sales • Run integrated planning cycles and campaign retrospectives • Partner with Sales and Revenue Operations to translate programs into pipeline • Represent integrated plans in leadership reviews and communicate status, risk, and results • Steward editorial and campaign calendars • Shape flagship assets such as research reports, webinars, and video series • Protect message and brand consistency across channels and regions • Define success metrics including engagement, pipeline contribution, velocity, and brand lift • Build performance dashboards with Revenue Operations and Analytics • Optimize targeting, timing, and channel mix using campaign data • Mentor and coordinate marketers contributing to integrated programs • Own tools, templates, and operating rituals • Manage budget allocation across integrated programs

🎯 Requirements

• 5–10 years of B2B SaaS marketing experience, with meaningful time in cybersecurity, IT infrastructure, or another complex, technical buying environment • Track record of building and running integrated, multi-channel campaigns • Experience partnering across Product Marketing, Content, Demand Gen, Channel, and Sales • Ability to align stakeholders who don't report to you • Sharp strategic instincts paired with willingness to get into details • Strong command of full-funnel metrics and attribution • Comfort with marketing automation and CRM platforms, e.g., HubSpot, Marketo, Salesforce • Excellent storytelling and editorial judgment • Experience managing marketing budgets and making ROI-based tradeoffs • Prior people leadership or dotted-line team coordination experience is a plus • Bachelor's degree in Marketing, Business, or a related field, or equivalent experience

🏖️ Benefits

• Comprehensive medical, dental, and vision insurance coverage • Employee Referral Bonus Program • Wellness programs • 401k and employer matching for (US Employees) • Comprehensive Time Off policy • An opportunity to do something great for yourself and the world!

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