Digital Acquisition Specialist

Job not on LinkedIn

🔥 15 minutes ago

🇺🇸 United States – Remote

💵 €2k - €2.8k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Tomplay

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2014

📚 Education

☁️ SaaS

💰 Funding Round on 2021-04

Education • Music • SaaS

Tomplay is an innovative company that provides interactive sheet music for musicians of all skill levels. With a catalog of over 80,000 arrangements, users can play along with professional recordings across various instruments. The Tomplay app includes features such as automatic scrolling scores, tempo adjustment, and recording capabilities, making practice more engaging and effective. Perfect for learners and educators, Tomplay enhances the musical experience by allowing users to play with orchestral accompaniments or band arrangements.

📋 Description

• Develop, execute, and manage data-driven paid advertising campaigns, particularly across Meta and Apple Search Ads • Focus on measurement, attribution, continuous optimization, ROAS, and acquisition performance • Produce, edit, and deliver videos, images, and other high-quality ad creatives aligned with brand guidelines • Adapt creatives for diverse target groups, personas, instruments, and musician skill levels • Use creators, UGC, and AI tools to generate and optimize acquisition creatives • Manage advertising budgets to optimize spend, maximize ROI, and drive performance • Oversee localization of ads into 10+ languages for international markets • Identify, onboard, and manage influencers, content creators, and online educators • Build long-term partnerships with influencers, teachers, communities, online music schools, and niche learning networks • Track and analyze influencer and community campaign performance for conversion and ROI • Research keywords and topics and create SEO-optimized content for the website, YouTube, and generative AI platforms • Monitor SEO performance using Google Search Console, Ahrefs, and Google Analytics • Develop actionable plans to improve rankings and traffic quality • Implement ASO strategies for the App Store and Google Play, including keyword optimization, creative testing, and metadata updates

🎯 Requirements

• Extensive experience managing performance-driven ad campaigns across Meta, Apple Search Ads, and Google Ads • Proven track record in ROAS optimization and successful acquisition and remarketing campaigns • Play a musical instrument and read music notation; essential for understanding musicians’ needs and creating relevant ad content • Ability to independently produce and edit ad creatives and copy, including text, video, and images • Strong attention to detail and brand consistency • Familiarity with creators/UGC and AI tools for high-quality, cost-efficient creatives is a strong plus • Experience in SEO, including keyword research, content strategy, and performance tracking • Proficiency in Google Analytics, Google Search Console, Looker, Ahrefs, or similar analytics tools • Fluency in English required • Knowledge of additional languages highly desirable • Excellent written and verbal communication skills in English

🏖️ Benefits

• Remote, full-time position • Opportunities for professional growth within the company • Dynamic and collaborative environment in a fast-growing company • Real impact from day one • Opportunity to help millions of musicians worldwide learn, practice, and perform music better every day