Field Marketing Manager

🔥 16 hours ago

🌐 United States, Canada – Remote

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💵 $120k - $160k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

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Logo of Traild

Traild

201 - 500 employees

Founded 2017

☁️ SaaS

💳 Fintech

🤝 B2B

💰 Seed on 2019-02

SaaS • Fintech • B2B

Traild is a B2B SaaS company that provides accounts-payable automation and integrated payment solutions for businesses. Its platform automates invoice capture, coding, PO matching, approvals, vendor verification, e-invoicing, and statement reconciliation while embedding AI-driven fraud and error detection. Traild Pay enables secure, multi-currency payments and a vendor portal, and the product offers deep, plug-and-play integrations with leading ERPs (NetSuite, SAP Business One, Acumatica, Xero, MYOB, IFS, SYSPRO). The company emphasizes fraud-prevention-first design, real-time ERP visibility, and industry-specific handling for sectors like manufacturing, construction, healthcare, distribution, agriculture, and energy.

📋 Description

• Own Traild’s North America event calendar end to end, covering 70+ ERP user groups, industry conferences, channel roadshows, and customer and prospect dinners • Manage sponsorship selection, booth design, lead capture, follow-up and post-event pipeline reporting • Build event field playbooks covering pre-show outreach, meeting targets, on-site activation and follow-up sequences • Develop and test booth concepts, activations, event formats and invitations • Run regional customer dinners, executive roundtables, lunch and learns, and co-hosted local sessions • Own webinars from planning and speaker preparation through promotion, execution and performance analytics • Partner with North America sales leadership on regional demand plans • Run co-marketing programs with ERP platforms, resellers and implementation partners • Build relationships with priority North American ERP platforms and VARs to secure co-marketing commitments • Maintain partner and field toolkits, including pitch decks, social assets, email templates and value proposition materials • Deliver internal enablement for North America sales and channel representatives • Track and report event and channel performance against revenue outcomes and recommend investment priorities

🎯 Requirements

• 3 to 7 years of B2B event or field marketing experience in SaaS or tech • Demonstrated ownership of events end to end • Ability to manage 70 or more events per year running in parallel • Strong commercial acumen and ability to report revenue, pipeline and ROI • Creative experience with booth concepts, activations, event formats or invitations • Experience building relationships with partners, VARs or implementation partners • Strong project management and attention to detail • Ability to run multiple programs and vendors across time zones • Clear, compelling communication skills • Working knowledge of HubSpot, Salesforce or similar CRM and marketing automation platforms • Experience at a Series A to Series C SaaS company is a strong advantage • Knowledge of the finance or accounting software landscape is a plus

🏖️ Benefits

• Remote, hybrid and flexible working options • Global team with colleagues across APAC, North America and EMEA

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