Channel Marketing Manager – Services

Job not on LinkedIn

🔥 13 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 15%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Trend Micro Europe

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🔒 Cybersecurity

Cybersecurity

Trend Micro Europe is a leading cybersecurity company that focuses on making the world safe for exchanging digital information. With over 30 years of security expertise, Trend Micro provides a range of solutions including cloud security, antivirus software, endpoint protection, and network defense. Their XGen™ security strategy combines various threat-defense techniques and optimizes protection for different environments, enabling resilience for businesses, governments, and consumers. Trend Micro employs over 6,800 people across 65 countries and is known for its advanced global threat research and intelligence.

📋 Description

• Own the channel marketing strategy and go-to-market plan for the service provider partner ecosystem • Act as a strategic thought partner to the Director of MSP Growth Strategy • Build and maintain a point of view on differences among MSP, MSSP, and DFIR partner types • Tailor marketing approaches to partner buying motions, service delivery models, and enablement needs • Decide which industry events, conferences, and partner engagements to invest in based on ROI and fit • Represent channel marketing in service provider segment planning, QBRs, and roadmap discussions • Design and execute co-marketing programs, MDF/MBI plans, and campaigns • Build differentiated partner enablement assets, including one-pagers, email nurture series, battle cards, and sales kits • Own SPIF and partner incentive program design tied to deal registration and partner-sourced pipeline goals • Support recruitment and onboarding enablement for new service provider partners • Track and report campaign performance, partner-sourced pipeline, and deal registration metrics • Partner with Sales Ops and CRM teams using Dynamics 365 to ensure accurate partner-type data and reporting

🎯 Requirements

• 5-8 years of channel or partner marketing experience, ideally in cybersecurity or B2B SaaS • Demonstrated experience marketing to or through MSP, MSSP, and/or DFIR partner types • Clear grasp of how MSP, MSSP, and DFIR segments differ • Experience synthesizing varying service partner GTM structures and developing custom co-sell and campaign strategies with strategic partners • Strong strategic and analytical thinking • Comfortable making prioritization calls with imperfect information • Experience managing MDF/MBI budgets, deal registration programs, and partner incentive/SPIF structures • Track record of operating as a strategic partner to sales/BD leadership • Excellent written communication skills • Experience producing partner-facing content, including print collateral and webinars • Experience with CRM platforms, such as Microsoft Dynamics 365 or similar • Candidates must be authorized to work in the U.S. without employment-based visa sponsorship, both currently and moving forward • Must not require current or future sponsorship for U.S. work visa status

🏖️ Benefits

• Comprehensive medical, dental and vision insurance • Life insurance • Short & Long Term Disability • Pre-partum, maternity, parental and medical leave • Mental Health Wellness Program • Adoption Assistance • Wellness Incentive • Pet Insurance • 401(k) with company match • Paid Time Off • 14 Annual Holidays • Tuition Assistance • Employee Resource Groups • Bonus opportunity tied to company performance • Ongoing learning and broad technological opportunities • Team activities • Work-life balance • Equity, inclusion, and collaboration