Senior Manager, Vertical Product Marketing – Public Sector

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 23%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Trend Micro Europe

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🔒 Cybersecurity

Cybersecurity

Trend Micro Europe is a leading cybersecurity company that focuses on making the world safe for exchanging digital information. With over 30 years of security expertise, Trend Micro provides a range of solutions including cloud security, antivirus software, endpoint protection, and network defense. Their XGen™ security strategy combines various threat-defense techniques and optimizes protection for different environments, enabling resilience for businesses, governments, and consumers. Trend Micro employs over 6,800 people across 65 countries and is known for its advanced global threat research and intelligence.

📋 Description

• Develop federal, state, and local government value propositions mapping customer pain points to TrendAI Vision One platform capabilities • Tailor messaging for agency CISOs, mission owners, program managers, and federal systems integrators • Ensure messaging aligns with FedRAMP, StateRamp, FISMA, and NIST 800-53/CSF frameworks • Align messaging to federal and state contracting vehicles • Build and execute GTM strategies for the US Public Sector vertical • Define audiences, map buyer journeys, develop competitive positioning, and drive key motions • Partner with federal sales leaders, channel partners, and systems integrators • Create vertical content including web pages, presentations, whitepapers, customer stories, webinars, and demand generation assets • Build enablement assets such as pitch decks, talk tracks, battlecards, objection handling, and use-case briefs • Research regulations, frameworks, competitive dynamics, AI and nation-state threat trends, and customer needs • Translate market insights into recommendations for sales, marketing, and product teams • Identify emerging opportunities and help refine product roadmap and GTM focus areas

🎯 Requirements

• 5+ years in cybersecurity, enterprise SaaS, or platform software • Product marketing, vertical marketing, or GTM strategy experience strongly preferred • Direct experience marketing to US federal government agencies and state/local governments highly preferred • Broader experience with regulated or complex industries valuable • Ability to understand federal procurement and acquisition processes, state-wide contracts, master agreements, NASPO, multiple award schedules, authorization-to-operate timelines, AI governance mandates, and mission-critical operational realities • Exceptional written and verbal communication • Proven ability to influence and align cross-functional and cross-regional teams • Customer-centric understanding of federal agency mission and compliance problems • Strong organizational and project management skills across multiple workstreams and global teams • Ability to synthesize insights, analyze market trends, and develop data-informed GTM strategies • Comfortable experimenting, refining, and driving new approaches • No sponsorship will be provided for work permit applications or renewals

🏖️ Benefits

• Group benefits program with health and dental coverage • Telehealth Virtual Health Services • Life Insurance • Short & Long Term Disability • Pre-partum, maternity, parental and medical leave • Critical Illness Insurance • Mental Health Wellness Program • Wellness Incentive Program • Retirement Savings Programs with company match • Paid Time Off • 14 Annual Holidays • Tuition Assistance • Employee Resource Groups • Bonus opportunity tied to company performance • Ongoing learning and broad technological opportunities • Team activities • Work-life balance • Equity, inclusion, and collaboration-focused culture