Affiliate Manager – Influencer and Creator Partnerships

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Truly Free

201 - 500 employees

Founded 2024

🏪 Marketplace

🛍️ eCommerce

👥 B2C

Marketplace • eCommerce • B2C

Truly Free is an online marketplace and membership-driven retail platform offering thousands of conscious, better-for-you products across beauty, personal care, home, baby, and pet categories. It emphasizes value-based sourcing (non-toxic, eco-friendly, cruelty-free, plant-based, non-GMO), features curated creator collections and brand discovery, and operates a rewards system (“Talents”) plus giveaway entries and member discounts to incentivize repeat shopping. The company targets conscious consumers seeking sustainable, clean alternatives and combines retail, community curation, and loyalty/sweepstakes mechanics.

📋 Description

• Recruit & Manage Creator Affiliates: Source and recruit creators with genuine audience alignment to TrulyFree’s mission • Activate existing creator network quickly to generate early traction • Deliver a high-touch onboarding experience that makes top creators want to stay—and produce • Build ongoing relationships through personalized outreach, performance check-ins, and proactive support • Craft pitches that connect TrulyFree’s brand story to each creator’s audience and monetization goals • Design onboarding flows tailored for creators: brand guidelines, content best practices, incentive structures, and ready-to-use assets • Match creators with product campaigns, bundles, and themes that fit their content • Share performance insights regularly so creators can optimize their approach and grow their earnings • Build tiered reward structures that drive consistent content output and sales performance • Pull and analyze creator performance data weekly to identify trends and friction points • Partner with creative and content teams to develop creator-ready assets, storytelling frameworks, and campaign toolkits • Spot early signs of creator churn and re-engage proactively with refreshed offers, feedback, or new opportunities

🎯 Requirements

• 3–5+ years in influencer marketing, creator partnerships, or talent management • Proven track record of recruiting, activating, and retaining creator affiliates at scale • Existing roster of creators or influencer relationships you can activate immediately • Deep fluency in creator monetization models, platform algorithms, and social media ecosystems • Strong pitching and relationship skills • Experience with affiliate platforms (Impact, PartnerStack, or similar) and social analytics tools • Data-driven: track performance rigorously and use it to make decisions, not just reports • Comfortable operating fast in a high-growth environment with shifting priorities • Bachelor’s degree in Marketing, Communications, or a related field—or equivalent professional experience

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