Marketing Lead

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🕒 May 21

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UPROSPECT

1 - 10 employees

🤖 Artificial Intelligence

🤝 B2B

Artificial Intelligence • Marketing • B2B

UPROSPECT is an innovative firm specializing in creating artificial intelligence-powered marketing solutions. The company develops advanced algorithms to optimize digital advertising strategies, enhancing client engagement and boosting online sales. Their solutions cater to businesses looking to leverage AI to gain insights and drive strong marketing outcomes.

📋 Description

• Develop and execute a comprehensive SEO strategy , including technical SEO , on-page optimization, keyword research, backlink strategy, and performance monitoring focus on B2B marketing sales (HANDS-ON). • Own and continuously optimize the company website , including content updates, landing pages , UX copy , and conversion improvements (HANDS-ON). • Lead the content marketing strategy across blogs, case studies, whitepapers, newsletters, and social media channels to generate revenue. • Build and manage the editorial calendar to ensure consistent, high-quality content production to engagement audience. • Manage B2B email marketing campaigns , nurture sequences, and newsletters targeting prospects and existing clients to generate revenue. • Track, analyze, and report on marketing KPIs including organic traffic , engagement, rankings, and lead generation metrics. • Research industry trends in SEO, HealthTech , digital transformation, and B2B marketing to continuously improve strategy and execution.

🎯 Requirements

• 5 - 6+ years of experience in digital marketing with a strong focus on SEO and content strategy FOCUS on B2B Marketing sales (revenue). • Proven success driving organic growth, keyword rankings, website traffic, and B2B lead generation to engage potential clients. • Strong expertise in technical SEO and modern SEO tools such as Ahrefs, SEMrush, Google Search Console , or similar platforms. • Exceptional English writing and communication skills (C1 or higher). • Experience managing websites through CMS platforms such as WordPress, Webflow, or similar tools. • Strong understanding of B2B marketing and content creation for technical audiences. • Experience with B2B email marketing platforms such as HubSpot, Mailchimp , or similar tools.

🏖️ Benefits

• Remote work • PTOs • Weekends Off • USD monthly payment • Growth opportunities • Schedule flexibility

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