Paid Search Specialist

🕒 July 21

🐻 Alaska, Iowa, +7 more states – Remote

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💵 $93.5k - $110k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

👻 Ghost score 19%

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Logo of ŌURA

ŌURA

201 - 500 employees

🏥 Healthcare

🏭 Manufacturing

💼 Consulting

Healthcare • Manufacturing • Consulting

ŌURA is a company that produces smart rings designed to provide in-depth health metrics and insights. The Oura Ring tracks a variety of health-related data such as sleep patterns, heart rate, activity levels, and stress. It aims to help users live healthier and more productive lives through accurate biometrics tracked via a comfortable ring worn all day and night. With features that benefit women's health, heart health, and overall wellness, ŌURA rings are marketed as both technologically advanced and user-friendly devices for personal health monitoring.

📋 Description

• Build, launch, and optimize campaigns across Google Ads, Microsoft Ads, YouTube, and other search platforms. • Manage keyword strategy, bidding, budgets, audience layering, and campaign structure to drive efficient growth. • Monitor performance and implement weekly optimizations through bidding, SQR, keyword expansion and exclusion, negative keyword management, and ad strength improvements. • Support structured testing across bidding strategies, audiences, creative variations, ad copy, and landing pages. • Analyze performance trends (CTR, CVR, CAC) to uncover optimization opportunities that support both channel performance and regional campaign objectives. • Ensure accurate pixel tracking, event configuration, product feed hygiene, and UTM parameter implementation. • Maintain clean, scalable account architecture that supports market growth. • Monitor and report on key metrics including CAC, CVR, engagement rates, and spend pacing. • Collaborate with paid search lead, paid media generalists, and regional marketing stakeholders to ensure cohesive cross-channel strategy.

🎯 Requirements

• 2-3+ years of hands-on experience managing paid search and YouTube campaigns. • Strong understanding of modern search account structure, keyword strategy, bidding models, and performance optimization. • Experience running performance-focused paid search ads for omnichannel consumer brands. • Comfort analyzing data and translating performance metrics into optimization actions. • Detail-oriented, highly organized, and comfortable operating in-platform daily. • Strong collaboration skills and ability to work in a fast-paced environment.

🏖️ Benefits

• Competitive salary and equity packages • Health, dental, vision insurance, and mental health resources • An Oura Ring of your own plus employee discounts for friends & family • 20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off • Paid sick leave and parental leave • Amazing culture of collaborative and passionate coworkers

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