Senior Content Marketing Manager, AI – Thought Leadership

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 10%

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UserTesting

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2007

💼 Consulting

📣 Marketing

☁️ SaaS

💰 Grant on 2020-11

Consulting • Marketing • SaaS

UserTesting is a platform that provides businesses with human insights on their digital products and experiences. By facilitating video-based feedback from real people, it helps companies understand exactly how customers interact with their websites, apps, and prototypes. UserTesting allows organizations to target diverse audiences, gather in-depth consumer insights, and measure performance to create better user experiences. The platform serves teams of all sizes, from startups to enterprises, across various industries including eCommerce, financial services, gaming, healthcare, and more. With AI-powered tools, UserTesting accelerates research processes, enabling fast and efficient feedback collection and analysis.

📋 Description

• Develop and execute an integrated content strategy spanning the entire customer lifecycle • Create connected content journeys from awareness and discovery through consideration, purchase, adoption, and customer advocacy • Partner cross-functionally to create a clear, consistent narrative across customer touchpoints • Develop original thought leadership in AI model training, AI evaluation, AI agents, human insight, and emerging areas • Lead research-driven content including industry reports, quantitative studies, benchmark reports, executive perspectives, and trend analyses • Partner with research firms, analysts, agencies, customers, and internal subject matter experts • Identify emerging trends and translate them into timely, relevant content • Create content across research reports, articles, website and solution copy, customer stories, executive bylines, LinkedIn content, sales enablement materials, webinars, events, email campaigns, videos, guides, and campaign assets • Translate complex technical concepts into compelling narratives for AI leaders, product teams, researchers, designers, developers, and executive decision-makers • Use modern AI tools for research, drafting, editing, optimization, and content repurposing • Monitor engagement, pipeline influence, customer adoption, and business impact to improve content strategy

🎯 Requirements

• 5–8+ years of experience in B2B content marketing, product marketing, editorial, journalism, or a related field, ideally within SaaS or enterprise technology • Exceptional writing, editing, and storytelling skills • Ability to make complex technical concepts clear and compelling without oversimplifying them • Experience developing content across the full customer journey • Strong understanding of messaging frameworks and buyer journeys • Experience creating executive thought leadership, original research, quantitative studies, benchmark reports, market reports, or other research-driven content • Familiarity with AI technologies, large language models, AI application development, AI evaluation, agentic AI, or adjacent technical domains • Strong understanding of AI-assisted content workflows • Editorial judgment to balance efficiency with originality, quality, accuracy, and credibility • Strong collaboration and project management skills • Ability to work across teams and with agencies, analysts, researchers, customers, subject matter experts, and executives • Ability to manage multiple priorities • Analytical, growth-oriented mindset • Ability to use performance data to improve work, take ownership, flag issues early, and take on increasing strategic responsibility

🏖️ Benefits

• Equal Opportunity Employer • Inclusive and accessible candidate experiences • Interview process accommodations available • U.S. Federal E-Verify program participation