Events Sales Representative

Job not on LinkedIn

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $51k - $58k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎪 Events

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Varsity Brands

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

💼 Consulting

📣 Marketing

🏨 Hospitality

💰 Private equity on 2025-04

Consulting • Marketing • Hospitality

Varsity Brands is a company that elevates student experiences by providing products, programs, and events for schools, teams, and youth sports. Its two main divisions—BSN SPORTS and Varsity Spirit—supply customized uniforms, apparel, footwear, fanwear, equipment, facility branding, competitions, training camps, yearbooks, and school-partnership services (IMPACT) aimed at building school spirit and student success. Varsity Brands serves schools, clubs, and communities nationwide, focusing on youth athletics, cheer/dance, and school engagement initiatives that reach millions of students.

📋 Description

• Develop and execute a plan to achieve sales goals, recruit bands, and grow band participation in special events, competitions, championships, and instructional opportunities • Represent Varsity Brands by demonstrating company core values and driving the highest ethical standards of conduct in all business activities • Build and maintain key customer relationships and direct customers into appropriate band products and services • Promote camps and events in coordination with marketing and sales support, including engaging customers on social media and using branded company social accounts • Work with Apparel Reps and Cheer/Dance State Directors to grow participation at camps, clinics, and events • Perform competitive market analysis and adapt strategic plans to local market conditions • Track and report on customer and sales initiative metrics • Partner with the Manager, VPA Events to determine key Band Director conferences and meetings and ensure appropriate Varsity Spirit/Varsity Performing Arts presence • Support development of educational curriculum • Research new customers and update existing customer contact information in CRM • Travel within territory for customer visits, conferences, events, and championships

🎯 Requirements

• Minimum 3 years of sales experience • Bachelor’s degree in business, marketing, education, or related field or equivalent work experience • Experience in performing arts or the performing arts industry is required • Business acumen and adaptability to take high-level direction and use judgement to find best products and services for customers • Proactive planning to create and build plans that meet sales goals and strategic objectives • High-level of professionalism and business acumen especially when dealing with large, sophisticated partners at schools and universities • Time management and organization skills to independently balance and work on multiple tasks/projects concurrently • Strong written and verbal communication skills • Customer service orientation to build and retain strong business relationships • Technical skills [Microsoft Office, Salesforce] • Ability to travel regularly and to work evenings/weekends, as needed • Strong knowledge of band programs is a necessity

🏖️ Benefits

• Comprehensive Health Care Benefits • HSA Employer Contribution/ FSA Opportunities • Wellbeing Program • 401(k) plan with company matching • Company paid Life, AD&D, and Short-Term Disability • Generous My Time Off & Paid Holidays • Varsity Brands Ownership Program • Employee Resource Groups • Access to Financial Coaching and member-owned Credit Union • St. Jude Partnership & Volunteer Opportunities • Employee Perks including discounts on personal apparel and equipment! • Performance based incentives