Senior Events Marketing Manager

🔥 0 minutes ago

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

💵 $93.9k - $147.5k / year

⏰ Full Time

🟠 Senior

🎪 Events

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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ZoomInfo

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

📣 Marketing

☁️ SaaS

💰 Private Equity Round on 2014-04

Consulting • Marketing • SaaS

ZoomInfo is a leading provider of go-to-market intelligence solutions for sales and marketing professionals. The platform offers comprehensive data insights and analytics to help businesses identify target audiences, manage customer relationships, and drive revenue growth. By leveraging advanced technologies and extensive databases, ZoomInfo enables organizations to optimize their sales strategies and enhance operational efficiency.

📋 Description

• Drive the strategy, planning, and end-to-end execution of ZoomInfo's largest trade show and conference presences, including event objectives, audience strategy, booth design, messaging, floor plans, hospitality, vendor management, budget tracking, and post-event measurement • Lead the strategy and execution of ZoomInfo's brand series events and proprietary gatherings, developing themes, programming, and attendee experiences • Serve as the corporate events partner to field marketing teams and coordinate pre-event, onsite, and post-event plans • Provide field teams with tools, assets, and guidance needed to activate effectively • Own the strategy, organization, and ongoing management of event assets, displays, and booth materials • Manage the swag store, including product selection, inventory planning, fulfillment, vendor relationships, and budget tracking • Manage multiple complex workstreams with clear project plans, timelines, and stakeholder communications • Monitor and analyze event performance, including attendance, meeting volume, target-account participation, lead quality, pipeline contribution, and ROMI • Use attendee feedback and performance data to optimize future event strategy

🎯 Requirements

• 4–8 years of B2B marketing, corporate events, experiential marketing, or field marketing experience, with significant experience leading large-scale trade shows, conferences, and proprietary events for a high-tech or SaaS company • Demonstrated experience managing large trade show booths, sponsorships, brand event series, and executive engagement programs • Experience planning and running multi-city or regional event programs • Proven ability to partner effectively with field marketing and sales teams to align event programs to business priorities and account strategies • Strong project management skills with a proven track record of managing multiple complex events, budgets, vendors, and cross-functional stakeholders simultaneously • Experience managing event assets, branded merchandise, inventory, fulfillment, or a corporate swag program • Strong budget management, vendor negotiation, and operational planning skills with a keen eye for quality and brand consistency • Analytical mindset with experience measuring event performance and connecting experiential programs to pipeline, revenue, and business outcomes • Experience using MarTech such as Marketo, Outreach, Salesforce, Splashthat, Reachdesk • Experience using AI-powered tools: Claude, Jasper, Copy.ai or similar generative AI platforms • Ability to travel up to 30% of the time, including travel to major trade shows, conferences, and corporate events

🏖️ Benefits

• Comprehensive benefits • Holistic mind, body and lifestyle programs designed for overall well-being • Additional compensation such as bonus, commission, equity and other benefits may also apply