Healthcare Marketing, Social Media, Administrative Support

Job not on LinkedIn

🔥 1 minute ago

🚗 Michigan – Remote

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⏱ Part Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 23%

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Logo of Virtual Colleague Philippines

Virtual Colleague Philippines

51 - 200 employees

Founded 2020

🤝 B2B

🎯 Recruiter

💼 Consulting

B2B • Recruitment • Consulting

Virtual Colleague Philippines is a Manila-based virtual assistant outsourcing company that connects businesses with trained remote Virtual Assistants, supported by BPO Team Leaders and Quality Analysts. They focus on creating work-from-home opportunities for skilled individuals while helping clients delegate routine tasks so they can concentrate on growing their businesses. Services include matching clients to appropriate virtual colleagues and providing ongoing support such as free monthly performance reviews to ensure quality and fit.

📋 Description

• Manage and maintain the Adult Day Care client's social media presence • Create and schedule at least one social media post per weekday, with additional campaign posts when appropriate • Develop content about dementia care, caregiver support, senior care, veterans, respite care, adult day care, wellness, caregiving tips, and healthcare awareness campaigns • Prepare content for client review and approval before publishing • Maintain a consistent posting schedule and content calendar • Repurpose client-provided photos, videos, educational materials, and other assets • Monitor social media performance and identify engaging content • Create short-form videos and reels under one minute, including educational dementia-care videos and AI-assisted videos • Use HeyGen or comparable video creation/editing platforms • Create simple, professional graphics for educational content, promotions, awareness campaigns, and announcements • Maintain visual consistency with the client's brand • Manage the existing Mailchimp account and organize the email database • Monitor incoming leads and email subscribers • Create and send approximately bi-weekly or monthly newsletters and promotional email campaigns • Monitor email campaign performance and analytics • Track marketing metrics, lead sources, lead volume, and conversion-related data • Analyze marketing performance and provide basic insights • Maintain organized lead-tracking reports and support data-informed marketing decisions • Assist with basic SEO, keyword and competitor research, Google search visibility, rankings, and website/content visibility • Conduct caregiver questionnaire calls through RingCentral • Ask questions, listen respectfully, accurately enter responses into existing forms, maintain confidentiality, and escalate concerns when appropriate • Add appointments and dates to the client's calendar, set reminders, organize schedules, and provide general administrative support • Potentially assist later with Veterans Administration-related billing through Optum and maintain billing records • Submit deliverables for review and document completed work • Support the client in maintaining online presence, increasing engagement, generating and tracking leads, organizing CRM data, communicating with caregivers, reducing administrative workload, and making data-driven marketing decisions

🎯 Requirements

• Minimum 20 hours per week, initially approximately 20–30 hours/week • Must work during the client's U.S. Eastern Time working hours • Excellent written and spoken English • Strong verbal communication skills and comfort speaking with U.S.-based caregivers • Compassionate, empathetic, patient, understanding, positive, energetic, friendly, professional, confident, proactive, reliable, detail-oriented, organized, adaptable, and willing to learn • Strong organizational and time-management skills • Ability to multitask and manage different types of responsibilities • Strong attention to detail • Ability to work proactively and independently • Comfortable learning new software and systems • Experience with CRM platforms is required • Mailchimp experience is strongly preferred • Social media management experience • Basic graphic design skills • Short-form video/reel creation experience • Basic understanding of digital marketing and lead generation • Basic SEO knowledge is highly preferred • Ability to understand and interpret basic analytics • Comfortable making outbound calls • Comfortable working with confidential information • Healthcare, senior care, dementia care, caregiving, or related experience is a strong advantage • Experience with Mailchimp, HeyGen, RingCentral, Zoom, WhatsApp, Dropbox, social media platforms, Canva or comparable tools, video editing/reel creation platforms, Google/SEO tools, CRM and analytics platforms is highly preferred • Optum experience is preferred for future billing responsibilities • Excellent spoken English is essential for caregiver questionnaire calls • Must be available and actively working during paid hours • Must remain visible on Zoom with camera on during working hours • Must not work on other client projects during this client's paid hours • Candidate presentation requires an updated CV/resume, a short video introduction, and relevant portfolio/sample work before an interview

🏖️ Benefits

• Potential transition from part-time to full-time hours based on performance and business needs • Remote work arrangement • Flexible schedule of approximately 20–30 hours/week initially • Opportunity to take on additional hours and responsibilities • Long-term VA relationship and potential progression to full-time work • Client-provided access to Mailchimp, templates, Dropbox, HeyGen, RingCentral, forms, brand materials, websites, social media information, and other necessary resources • Training resources/tutorials for learning Mailchimp and other systems where needed

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