Integrated Marketing Lead

Job not on LinkedIn

🕒 3 days ago

🏈 North America – Remote

💵 $150k - $200k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 2%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Walrus Foundation

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤖 Artificial Intelligence

₿ Crypto

☁️ SaaS

💰 $140M Venture Round on 2025-03

Artificial Intelligence • Crypto • SaaS

Walrus Foundation is a data platform built for AI that provides verifiable, portable, and programmable data storage and memory. It offers Walrus Memory — a portable memory layer for AI agents that persists across apps and sessions — and Walrus Console — a place to store, protect, and connect data. Built as part of the Sui ecosystem (created by Mysten Labs), Walrus records content-derived IDs and proofs on the Sui Layer 1 blockchain so data can be independently verified and remains durable across a decentralized network. Targeted use cases include improving AI reliability (preventing poisoned datasets and enabling verifiable agent memory), enabling data marketplaces, and protecting DeFi and digital interactions. The platform also supports a native token (WAL) and provides documentation, SDKs, and integrations for developers.

📋 Description

• Plan and execute social media-led campaigns from concept through measurement • Support partner and product-led launches with coordinated social, influencer, and paid promotion • Assist with integrated marketing campaigns across digital, social, paid, influencer, and events • Coordinate with the growth marketing contractor so paid campaigns support key launches and campaigns • Explore, evaluate, and manage the brand's presence on emerging social platforms • Run social listening and bring community and customer feedback to Product and other teams • Own daily social management and content creation across Walrus channels • Build and scale the Walrus YouTube channel, including content roadmaps, uploads, and optimization • Maintain content schedules and write and edit channel-specific social copy • Own channel-level voice guidelines across LinkedIn, X, YouTube, and other channels • Partner with Content and Community teams to create human-centered use-case content • Organize and execute Walrus-hosted X Spaces • Amplify executive communications and advise on leadership social presence • Build and run a B2B influencer program, including paid partnerships, contracts, budget, and agency management • Coordinate influencer content for campaigns, launches, and events and measure impact • Support event execution and own brand presence, merch, guerrilla marketing, and influencer activations • Own digital and social activation around events • Own select partner marketing campaigns from planning through reporting • Support co-marketing, joint announcements, customer stories, and case studies • Run partner campaigns across owned channels including social, YouTube, and X Spaces • Help set growth marketing strategy and coordinate with the growth marketing contractor • Review paid performance against pipeline, lead, and developer signup targets • Ensure messaging and brand cohesion across paid campaigns • Manage marketing projects, schedules, editorial calendars, and delivery tracking • Build and share AI workflows and tools for content production and campaign execution • Collaborate with Design, DevRel, Education, Content, Community, Growth, Product Marketing, Partner Marketing, and Comms teams

🎯 Requirements

• 6–9 years of experience in integrated, social, or growth marketing • Demonstrated ownership of B2B brand social channels • Experience running influencer programs, including paid partnerships with B2B thought leaders, agency management, contracts, and budget • Hands-on paid or growth marketing experience, including shaping strategy and reviewing performance against pipeline, lead, and signup targets • Experience working with agencies or contractors who run day-to-day execution • Experience supporting events, including merch, on-site activations, and guerrilla marketing • Experience running partner or co-marketing campaigns with enterprise customers or ecosystem partners • Proven B2B marketing experience, ideally with enterprise audiences • Experience running social listening and translating insights into content and campaign decisions • Experience supporting executive or leadership communications on social • Strong organizational and project management skills • Excellent written and verbal communication skills • Proficiency in social media management and listening tools, paid ad platforms, analytics tools, and content management systems • Experience building AI workflows for marketing content and operations is a plus • Solid understanding of copywriting, SEO, PPC, and analytics • Creative problem-solving skills and attention to detail • Ability to work independently and as part of a team in a fast-paced environment • Willingness to travel approximately 15% of the time

🏖️ Benefits

• Remote work arrangement • Approximately 15% travel associated with events

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