Director, Marketing and Communications

🔥 19 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 11%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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WellHive

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2017

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

WellHive is the first and only platform designed to address the challenges of navigating patient care across both system and organizational boundaries, bridging together commercial and federal healthcare. WellHive combines a patient-first mentality with modern, adaptable technology to transform the healthcare experience by offering comprehensive scheduling solutions that facilitate better access to care for patients. Their innovative services include referral-based scheduling, access centers, and patient self-scheduling technology, all aimed at improving patient engagement and reducing administrative burdens in healthcare systems.

📋 Description

• Build and lead WellHive's marketing and communications function within Business Operations & Strategy • Develop and own an integrated marketing and communications plan tied to business and customer objectives • Identify priority audiences, motivations, barriers, desired actions, messages, and channels • Build consistent narratives and audience-specific value propositions for patients, schedulers, operations, and providers • Coordinate communications for national rollout, major releases, and workflow changes • Partner with Customer Success on campaigns reinforcing platform use, introducing capabilities, and supporting site-level interventions • Equip Network Growth, Commercial Sales, and Partnerships teams with value propositions, outreach campaigns, presentations, case studies, and market-specific messaging • Translate validated data, customer feedback, and field experiences into executive narratives, stakeholder updates, and customer-facing materials • Partner with Data & Insights to define campaign measurement, evaluate effectiveness, and refresh tactics • Manage the communications calendar, content standards, review and approval process, and production resources • Assess audiences, materials, and channels and recommend staffing, production support, and budget needed to scale • Report to the EVP, Business Operations & Strategy

🎯 Requirements

• 7+ years in marketing, strategic communications, or product marketing for complex technology, healthcare, or enterprise services, including experience leading the function • Track record of driving adoption of a product or process across multiple stakeholder groups • Demonstrated campaign execution, from audience strategy through content production and measurement • Excellent writing and executive communication skills, with the ability to produce high-quality work directly • Comfort interpreting data and research and translating it into credible, evidence-based messaging • Ability to work across executives and operational leaders in complex, multi-stakeholder environments • Preferred: Experience with the Department of Veterans Affairs, VA Community Care, or other federal government or healthcare programs • Preferred: Experience working with large health systems or in healthcare scheduling and access • Preferred: Background in B2B provider, partner, or sales enablement marketing • Preferred: Experience building a marketing or communications function and managing a mix of staff and contracted resources • Must be a US Citizen or Permanent Resident; EAD does not qualify • Must be able to work remotely from a state within the United States

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