Marketing Operations Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $100k - $105k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

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WorkWave

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1984

☁️ SaaS

🚗 Transport

🤝 B2B

SaaS • Transport • B2B

WorkWave is a leading provider of field service management software designed to enhance the efficiency of businesses across a wide range of industries. Their software solutions streamline operations, optimize workflows, and improve customer experiences. WorkWave's products encompass CRM & ERP software, field operations management, routing and scheduling, billing and payments, along with fintech and marketing solutions. With tools tailored for industries such as pest control, cleaning, HVAC, lawn care, and delivery, WorkWave aims to support businesses in increasing operational efficiency and customer satisfaction through technology-driven solutions.

📋 Description

• Serve as the day-to-day administrator for the core marketing tech stack including Pardot, Webflow, and GA4. • Maintain seamless integrations between Salesforce, Pardot, and ancillary platforms. • Manage software license allocations, vendor relationships, and renewals. • Build and maintain end-to-end lead lifecycle workflows from capture to scoring. • Conduct regular database health audits and manage data privacy compliance operations. • Configure GA4 data streams and implement AI-powered tools to streamline campaign execution.

🎯 Requirements

• 5+ years of hands-on experience in Marketing Operations, Sales Operations, or Revenue Operations in a B2B environment. • Strong proficiency with core technical ecosystem including Pardot and Salesforce CRM. • Proven experience managing lead scoring, grading, routing, and data hygiene frameworks. • Familiarity with building, documenting, and implementing modern AI-driven marketing workflows. • Certifications preferred: Salesforce Certified Marketing Cloud Account Engagement Specialist or Consultant, Google Analytics 4 Certification.

🏖️ Benefits

• Health and dental insurance • 401k with company match • Flexible Time Off policy or generous PTO plan • Up to 4 weeks paid bonding leave • Tuition reimbursement • Employee Assistance Program through TotalCare • 24/7 access to virtual medical care with Teladoc • Quarterly awards based on peer nominations • Regional discounts and perks • Opportunities to participate in charitable events