Senior Marketing Manager

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $131.3k - $164.1k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Xero

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2006

☁️ SaaS

🤝 B2B

💰 $925M Post-IPO Debt - Xero on 2024-06

SaaS • B2B

Xero is a cloud-based accounting software company that provides bookkeeping, invoicing, payroll, bank reconciliation, VAT/MTD compliance, and financial analytics for small businesses, accountants, and bookkeepers. It offers an app marketplace for integrations, online invoice payments, partner programs for accountants and bookkeepers, and AI-powered automation (JAX) to streamline routine financial tasks.

📋 Description

• Planning and executing multi-channel marketing campaigns for Accounting and Bookkeeping Partners and Small Business customers across the US • Working closely with sales, operations, product marketing, and external agencies • Turning business goals into actionable go-to-market strategies that deliver clear, measurable outcomes • Advocating for our audience across the business • Managing budget performance to support Xero's growth targets

🎯 Requirements

• Extensive background in B2B marketing within SaaS or technology sectors, with a focus on partner marketing and account-based strategies • Demonstrated ability to plan, implement, and optimize multi-channel campaigns spanning digital, email, content, and events • Strong track record of using data, Salesforce analytics, and marketing automation tools to track performance and influence business decisions • Exceptional cross-functional collaboration skills, with ease in aligning sales, product, and leadership stakeholders around clear outcomes • Strong commercial acumen and a customer-focused approach to building tailored messaging and campaigns

🏖️ Benefits

• Medical, dental, vision, 401(k) match • 21 days PTO • 10 days of Wellbeing leave • 5 days of Xtra Leave • 1 volunteer day • 12 paid holidays • Paid parental leave