Lead Product Manager – Behavioural

🔥 6 minutes ago

🏄 California, Colorado, +3 more states – Remote

🏄 California – Remote ⛰️ Colorado – Remote 🌽 Illinois – Remote 🗽 New York – Remote 🌲 Oregon – Remote

💵 $150k - $170k / year

⏰ Full Time

🟠 Senior

✅ Product Manager

👻 Ghost score 0%

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YouGov

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

📣 Marketing

📦 Logistics

💰 $293.4M Post IPO debt on 2023-11

Consulting • Marketing • Logistics

YouGov is a global data, market research and analytics company that operates an online panel and platform to collect real-time public opinion, brand tracking, political polling and consumer insights. It provides businesses, media and governments with survey research, syndicated products (like BrandIndex), AI-enhanced qualitative tools and reporting to inform marketing, product and policy decisions. YouGov combines a large engaged panel of respondents with technology and analytics to deliver actionable market intelligence at scale.

📋 Description

• Own and evolve YouGov's behavioural data portfolio • Own the full product lifecycle from discovery and validation through launch, optimisation, and retirement • Identify and evaluate new behavioural data partnerships and opportunities • Define product requirements, success metrics, and go-to-market plans for new initiatives • Monitor product performance and KPIs using customer, product, and commercial data • Partner with commercial teams on packaging, positioning, and adoption • Develop and maintain the product roadmap with clear deliverables and measurable outcomes • Build business cases and recommendations for investment and prioritisation decisions • Identify emerging behavioural data sources, market trends, and customer needs • Act as subject matter expert for YouGov's behavioural data products • Build relationships across product, engineering, data science, research, marketing, and commercial teams • Lead cross-functional delivery while balancing customer needs, business priorities, and technical constraints • Communicate product strategy, priorities, risks, and trade-offs to stakeholders at all levels • Partner with senior leadership to shape the future direction of the behavioural data portfolio • Gather and synthesise customer, market, and competitive insights • Maintain awareness of behavioural data, market research, consumer insights, privacy regulations, and emerging technologies • Ensure customer needs remain central to product decisions and roadmap priorities

🎯 Requirements

• Strong product management experience within data, analytics, SaaS, or technology-led environments • Understanding of behavioural, digital, or consumer data products and their commercial applications • Experience working with engineering and data science teams to deliver scalable product solutions • Strong analytical skills with experience using product, customer, and commercial data to support decision-making • Knowledge of data privacy and governance considerations relevant to data products • Experience within market research, consumer insights, media measurement, adtech, or related sectors is advantageous • Strategic thinker with commercial awareness and execution focus • Strong stakeholder management and influencing skills, including experience working with senior leaders • Excellent communication skills, able to simplify complex concepts for diverse audiences • Comfortable operating in fast-paced environments and navigating ambiguity • Collaborative, customer-focused, and outcome-oriented • 7-10+ years' experience in product management, including several years operating at a senior or lead level within data products, analytics platforms, or technology businesses • Proven track record of delivering product roadmaps from concept through launch and ongoing optimisation • Experience working with global, cross-functional teams and influencing senior stakeholders • Experience in behavioural data, market research, consumer insights, media measurement, adtech, or related data environments is advantageous • Degree-level education in Social Science, Data Science, Computer Science, Engineering, or a related discipline • Recognised internally as a subject matter expert in their field, with a track record of providing thought leadership that has shaped product direction

🏖️ Benefits

• Bonus • Paid vacation, holidays and sick days • Flexible working arrangement available • Group medical, dental and vision insurance • Company-paid life and disability insurance • Paid parental leave • 401(k) with company match • Incentive compensation may be available for certain roles • Additional benefits may be available for certain roles