Senior Manager, Marketing – GTM (AI-First)

Job not on LinkedIn

🕒 June 16

🏄 California – Remote

🏄 California – Remote

💵 $130k - $200k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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Zencoder

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2010

☁️ SaaS

📱 Media

🔌 API

💰 Venture Round on 2014-01

SaaS • Media • API

Zencoder is a cloud-based video encoding platform designed to facilitate the creation and delivery of video content to audiences worldwide. Known for its rapid transcoding capabilities, Zencoder offers industry-leading reliability and supports an extensive range of input and output file formats for seamless video streaming across all devices. Its advanced Context Aware Encoding technology optimizes compression and adaptive bitrate streaming, reducing costs associated with bandwidth, storage, and encoding. With a pay-as-you-go pricing model and easy integration features, Zencoder caters to both small and large-scale video distribution needs, ensuring high-quality service with minimal upfront investment.

📋 Description

• Own company-wide messaging and positioning across products, audiences, and market segments. • Develop differentiated narratives that resonate with executives, practitioners, and business teams. • Translate complex capabilities into simple, compelling customer value. • Create messaging frameworks that scale across marketing, sales, product, customer success, and partnerships. • Continuously refine positioning based on customer feedback, market shifts, and competitive intelligence. • Shape how the market thinks about AI-enabled work, collaboration, productivity, and business outcomes. • Lead GTM strategy for new products, features, and market expansions. • Drive launch planning, customer storytelling, enablement, analyst relations, and campaign execution.

🎯 Requirements

• 3-5 years of experience in an early-stage, high-growth B2B companies in marketing, growth, strategy, or GTM leadership roles. • Recent MBA from top 10 MBA programs is an advantage. • Exceptional storyteller and communicator. • Proven ability to create positioning and messaging that drives adoption, engagement, or revenue. • Strong strategic thinker with a bias toward execution. • Deep curiosity about AI and how it changes how businesses operate. • Comfortable working in ambiguity and creating structure where none exists. • Builder mentality: you don’t wait for playbooks—you create them.

🏖️ Benefits

• Impact: Gen AI will change how companies develop software in the next two years. Be at the frontier of that AI work, building a category-leading product in a huge market. You will have an everyday opportunity to innovate. • Growth potential: Thrive in a high-growth AI startup combining personal and career growth. • High Talent Density: Collaborate daily with our team of top-notch engineers and our founder, Andrew Filev. • Flexibility: We hire globally, prioritizing talent over location. Work where you’re most productive and comfortable.