B2B Marketing Specialist, HR Tech

🕒 October 13

🇺🇸 United States – Remote

💵 $80k - $95k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

👩‍👩‍👧‍👦 Human Resources (HR)

🚫👨‍🎓 No degree required

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 3%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Clasp

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

🏥 Healthcare

📚 Education

👥 HR Tech

🔥 Funding within the last year

💰 $25M Later Stage VC (Series B) on 2025-11

Healthcare • Education • HR Tech

Clasp is a workforce and student-financial support platform that connects clinical students with employers before graduation and ties employer-sponsored student loan repayment to employment commitments. Focused on healthcare roles (nurses, therapists, radiology techs, CRNAs, PAs, dentists, veterinarians, etc. ), Clasp partners with schools, programs, and health systems to build hiring pipelines, increase retention, and reduce student debt burdens. The company supports students, employers, and universities—claiming 10,000+ students and 1,140+ schools & programs supported—and operates a loan repayment benefit platform (Clasp itself is not a bank; loans referenced are issued by FinWise Bank).

📋 Description

• Produce polished, on-brand content for a senior employer audience, including one-pagers, decks, ads, webinar slides, social graphics, emails, and landing page copy • Coordinate paid campaigns and build sales enablement materials to help generate and close employer demand • Own end-to-end logistics for conferences and employer-facing events, including vendor coordination, shipping, registration, memberships, and sponsorships • Keep event attendees informed and set up for success • Build, QA, and launch HubSpot campaigns, emails, and landing pages • Manage lists, UTMs, tracking, and clean CRM data • Use AI tools daily to create content, light design, and copy efficiently while maintaining quality and brand consistency • Build and maintain repeatable checklists and SOPs for events and campaigns • Partner with sales, website teams, and outside vendors or firms to keep deliverables moving and stakeholders informed • Manage day-to-day projects with the PR firm on press and content initiatives • Support the content and thought-leadership pipeline on workforce and talent topics

🎯 Requirements

• 2-4 years of marketing experience in a specialist, coordinator, or associate role, ideally on a lean or in-house team • Ability to produce polished, on-brand content in both design and copy • Highly organized, detail-oriented, and self-sufficient; comfortable managing multiple projects across teams with minimal oversight • Daily, hands-on user of AI tools in work • Comfortable with up to 20% travel for team time and occasional event coverage • HubSpot (or similar CRM) familiarity and event management experience are a plus, not required • Startup experience is a plus, not required • Background in HR tech, talent, or healthcare workforce is a plus • Remote (EST or CST), within approximately 1 hour of a major airport • Candidates must be authorized to work in the United States for any employer • Role is not eligible for immigration sponsorship, now or in the future

🏖️ Benefits

• Competitive cash and equity compensation • Health benefits (health, dental, & vision) • 401k matching • Flexible PTO policy • Opportunities to grow and perform in a fast-paced environment alongside a stellar team