Senior Growth Lead – Patient Experience

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🔥 0 minutes ago

🇨🇦 Canada – Remote

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 10%

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Fullscript

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2016

🏥 Healthcare

📦 Logistics

🏭 Manufacturing

💰 $240M Private Equity Round on 2021-11

Healthcare • Logistics • Manufacturing

Fullscript is a comprehensive platform that facilitates whole person care for healthcare providers. It integrates industry-leading lab testing, high-quality supplements, and a suite of tools designed to enhance patient adherence and outcomes. Fullscript offers features like personalized patient plans, evidence-based templates, patient engagement tools, and seamless wholesale ordering of supplements. The platform also integrates with top EHR systems to streamline workflows for healthcare practitioners, making it easier for them to provide effective care. With Fullscript, patients can manage their health routines more conveniently, and providers can create personalized care plans with the support of clinical evidence and insights.

📋 Description

• Own growth strategy and performance across the patient experience, including activation, conversion, retention, and lifecycle engagement • Prioritize opportunities by patient value, business impact, and effort • Manage the growth marketing team, setting goals, ownership, and performance expectations • Lead cross-functional go-to-market planning and execution for patient-facing product launches, partnerships, and expansion initiatives • Align target audiences, launch plans, ownership, and success measures, using results to guide iteration • Define and operationalize growth KPIs, reporting frameworks, and performance review cadences • Partner with Product, Design, Engineering, Brand, Lifecycle, Analytics, and Commercial teams to remove purchase barriers and improve patient adoption • Develop positioning, messaging direction, and value narratives for the Fullscript patient experience • Use patient insights to communicate value and build confidence and trust • Build and prioritize experimentation roadmaps across organic, referral, lifecycle, partnership, and conversion channels • Use cohort analysis, funnel analytics, patient research, and business performance data to guide strategic decisions • Evaluate tradeoffs across conversion, average order value, repeat purchases, and profitability while protecting patient trust • Establish scalable operating processes, workflows, and systems to improve growth execution velocity and organizational effectiveness • Clarify priorities, dependencies, and decision ownership across teams • Influence executive stakeholders on growth priorities, business strategy, and investment decisions • Present recommendations grounded in customer evidence, performance data, and expected business impact

🎯 Requirements

• 8+ years of experience across growth, growth product management, growth marketing, or related roles • Experience managing and developing growth marketing teams • Experience leading complex, cross-functional initiatives • Track record of defining growth strategy and delivering measurable improvements in ecommerce conversion, average order value, repeat purchases, and profitable growth • Experience leading go-to-market initiatives for product launches, partnerships, or business expansion, with clear accountability for results • Strong analytical skills, including cohort analysis, funnel measurement, experimentation, and performance reporting • Ability to distinguish meaningful results from noise and turn insights into decisions • Sound positioning and messaging judgment • Experience partnering with Marketing and Creative teams to communicate customer value • Builder mindset and strong operating discipline • Experience bringing structure to ambiguity and establishing practical workflows • Bonus: Experience in healthcare, HealthTech, or other regulated industries • Bonus: Experience using AI and automation to improve growth analysis, experimentation, and execution

🏖️ Benefits

• Generous PTO and competitive pay • Fullscript’s RRSP match program for financial health • Flexible benefits package and workplace wellness program • Training budget and company-wide learning initiatives • Discount on Fullscript catalog of products • Ability to work in-office, at home, or a combination of both

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