Senior Director – Casino Content Strategy

🔥 4 minutes ago

🌐 Canada, United States – Remote

🇨🇦 Canada – Remote 🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 15%

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Hard Rock Digital

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2020

🎲 Gambling

🎮 Gaming

💰 $85M GROWTH EQUITY NON VC on 2023-03

Gambling • Gaming

Hard Rock Digital is the interactive gaming and sports-betting arm of Hard Rock International and the Seminole Tribe of Florida. It builds and operates the Hard Rock Bet sportsbook and online casino (available on mobile app and desktop) and Hard Rock Games social gaming apps, delivering sports betting, online casino (slots, table games, live casino) and casual/social gaming experiences tied to the Hard Rock entertainment brand. Hard Rock Digital serves as the exclusive vehicle for Hard Rock International and Seminole Gaming for interactive gaming and sports betting on a global basis.

📋 Description

• Own the single source of truth for casino content strategy across all Hard Rock Digital casino markets • Build and maintain a rolling content roadmap across slots, live casino, table games, jackpots, and branded/exclusive content • Present quarterly content strategy reviews covering findings, roadmap performance, and updated priorities • Lead content-release tasks end to end, including securing IP, briefing suppliers, and managing concurrent content sources against a delivery calendar • Identify and prioritise exclusivity opportunities, timed-exclusive windows, and bespoke content deals • Track the supplier landscape and apply a consistent evaluation and prioritisation framework • Build and maintain relationships with property-side gaming leadership and Hard Rock International's land-based supplier management function • Align digital content releases with land-based release moments, particularly in Florida • Monitor player engagement and portfolio mix across all markets • Track costs and implement a cost-efficient content framework • Maintain mandatory input on content decisions made by Supplier Relations, Slots & Jackpots, and Live Dealer & Table Games functions

🎯 Requirements

• 5+ years' experience in online casino or iGaming, with a strong track record in content strategy, game portfolio management, or supplier/IP sourcing • Deep knowledge of the casino content supply landscape — suppliers, aggregators, certification processes across US regulated states and international markets • Comfort operating as an individual contributor with high strategic ownership • Experience or strong interest in Omni-channel / land-based-to-digital content coordination • Ability to build credibility quickly with property-side gaming leadership • Strong analytical grounding • Comfortable owning a roadmap, tracking KPIs, and presenting findings to senior stakeholders on a quarterly cadence

🏖️ Benefits

• Competitive pay and benefits • Flexible vacation allowance • A hybrid / remote working environment • Startup culture backed by a secure, global brand • Diverse and inclusive work environment • Equal opportunity employer

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