Senior SEO Specialist

🔥 25 minutes ago

🇨🇦 Canada – Remote

⏰ Full Time

🟠 Senior

📈 SEO Marketing

👻 Ghost score 10%

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HostPapa

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2006

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

HostPapa is a web hosting company that provides a variety of hosting solutions including shared web hosting, WordPress hosting, VPS hosting, and reseller hosting. They also offer additional services such as domain registration, website building tools, business email services, and security features like SSL certificates. HostPapa prides itself on its 24/7 award-winning customer support available globally, ensuring that customers receive assistance in their preferred language and timezone. With a focus on small businesses, HostPapa aims to empower customers to achieve their online goals with reliable and high-performance hosting services.

📋 Description

• Lead hands-on SEO strategy and execution across managed.com brands • Build and execute SEO strategies supporting business goals • Run technical SEO audits and maintain a prioritized fix list • Improve site architecture, crawlability, indexation, page speed, and Core Web Vitals • Partner with engineering on changes requiring development support • Own on-page optimization, including keyword research, metadata, internal linking, content optimization, structured data, and schema implementation • Develop and execute answer engine optimization strategies • Track brand presence and citation accuracy across AI platforms and adapt search strategy as AI search evolves • Build and manage off-page SEO programs, including link acquisition, digital PR, and brand mention strategies • Write and refresh optimization-led content and create data-informed briefs for the content team • Address declining page performance • Build dashboards for organic traffic, rankings, conversions, revenue attribution, and AI visibility • Define SEO KPIs and deliver regular insights and strategic recommendations to leadership • Run competitive and market analysis to identify search gaps and growth opportunities • Provide final SEO quality assurance for new pages and press releases • Bring an organic search perspective to cross-functional launches • Evaluate and test SEO, analytics, and AI tools and share effective methods with teammates • Support other tasks or projects as assigned

🎯 Requirements

• At least five years of hands-on SEO experience • Advanced capability across technical, on-page, off-page, and analytics-focused SEO • Demonstrated organic traffic and ranking growth • Judgment and ownership to identify opportunities, set priorities across multiple brands, make sound day-to-day decisions, and move from strategy through execution with minimal oversight • Hands-on experience with AEO or AI-driven search • Demonstrated habit of testing emerging AI tools and applying useful findings to workflows • Advanced experience with Google Search Console and GA4 • Strong experience with SEMrush, Ahrefs, or a comparable SEO platform • Strong experience with Screaming Frog or a comparable crawler • Advanced ability to implement structured data and schema • Working HTML and CSS knowledge for on-page changes that do not require development support • Strong SEO writing and editing skills for content refreshes, answer-first sections, FAQs, comparison pages, and content briefs • Advanced analytics capability, including dashboard development, KPI reporting, and revenue attribution • Looker experience is preferred; comparable business intelligence experience is acceptable • Ability to influence without direct authority, translate SEO recommendations for technical and non-technical audiences, and coordinate organic and paid keyword strategies • Preferred experience in web hosting, SaaS, or another technology environment • Preferred experience with international or multilingual SEO, WordPress or another CMS, and site migrations • Python, SQL, scripting, or conversion rate optimization experience is an asset • Communication skills and fluency in written and spoken English; other languages considered an asset

🏖️ Benefits

• Remote-first work, with team members across many countries • Competitive pay, benchmarked against the markets we hire in • Room to grow, with real ownership of your work and support for professional development • Flexibility in how and when you work, within the core hours your team needs • Access to the AI tools you need to do your work, and the room to experiment with them • Equal-opportunity employer committed to providing accommodations for people with disabilities at every stage of the hiring process

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