Senior Product Designer II – Lifecycle & Growth

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $171k - $180.5k / year

⏰ Full Time

🟠 Senior

🎨 Product Designer (UI/UX)

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Instacart

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

🍽️ Food & Beverage

📦 Logistics

🛍️ eCommerce

💰 $232M Venture Round on 2021-11

Food & Beverage • Logistics • eCommerce

Instacart is a company that offers a flexible approach to work while transforming the grocery industry. It provides an essential service by delivering groceries and household goods to customers' doors in as little as 30 minutes. Instacart offers safe and flexible earning opportunities to personal shoppers and tackles challenges such as rerouting deliveries during snowstorms and connecting customers with coupons and deals. It aims to be the operating system for the grocery industry, thus helping customers save time for other activities. Instacart emphasizes diversity, equity, and belonging in its work culture.

📋 Description

• Lead high-impact Growth initiatives across partnerships, incentives, and lifecycle experiences from ambiguous problem framing through launch • Reimagine customer-journey moments involving discovery, value understanding, conversion, reactivation, and habit formation • Combine product thinking, brand, content, interaction design, and business mechanics into unified experiences • Explore and prototype content models, flows, interaction patterns, motion, and messaging • Design complex multi-step journeys spanning surfaces and teams • Partner with Product, Engineering, Marketing, Content Design, Research, Brand, and Data Science • Use customer insight, experimentation, and business metrics to evaluate tradeoffs and iterate toward measurable impact • Define scalable patterns and interaction models across the Growth experience • Use prototypes, AI-enabled tools, and emerging workflows to accelerate exploration and product development • Raise the craft bar through visual and interaction design, storytelling, and clear rationale

🎯 Requirements

• 7+ years of experience designing consumer-facing digital products across web and mobile • Portfolio demonstrating exceptional visual, interaction, and product craft, including strong 0→1 work • Deep interaction design skills, including motion, micro-interactions, prototyping, and product behavior • Strong conceptual thinking and ability to turn ambiguous opportunities into compelling product experiences • Ability to design complex journeys while balancing customer needs, business goals, technical constraints, and craft • Strong communication and storytelling skills • Ability to operate autonomously from early concept through polished execution • Curiosity and fluency with AI-enabled tools and workflows • Currently hiring candidates permanently located in Ontario, Alberta, British Columbia, or Nova Scotia • Preferred: growth, subscriptions, marketplace, commerce, or high-scale consumer product experience • Preferred: experience connecting brand and product experience • Preferred: prototyping or motion skills using Figma, Framer, ProtoPie, code, or similar • Preferred: AI-powered product experience or AI-integrated design and prototyping experience

🏖️ Benefits

• New hire equity grant • Annual refresh grants • Flexible work location: home, office, or favorite coffee shop • Regular in-person events • Highly market-competitive compensation and benefits