Senior Manager, Paid Media AI and Systems

Job not on LinkedIn

🔥 24 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $130k - $203k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

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This company has sponsored H1B visas in the past.

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LinkedIn

WebsiteLinkedInAll Job Openings

10,000+ employees

💼 Consulting

📣 Marketing

📦 Logistics

💰 Private Equity Round - LinkedIn on 2016-02

Consulting • Marketing • Logistics

<LinkedIn> is a professional networking platform and careers marketplace that connects individuals, employers, recruiters, and advertisers to create economic opportunity for the global workforce. The platform provides profiles, job search and hiring tools, talent solutions, advertising, and learning resources, and leverages AI and data to match candidates with roles and surface professional insights. LinkedIn is part of Microsoft and serves both individual professionals and businesses with SaaS-style subscription and enterprise offerings.

📋 Description

• Own the AI transformation roadmap for LinkedIn’s Global Paid Media team • Define, prioritize, and ship capabilities with MarTech, media agencies, and internal and external partners • Apply AI, automation, and decision-support capabilities across audience strategy, investment planning, creative development, campaign activation, optimization, experimentation, measurement, and insight generation • Drive performance marketing automation capabilities that increase learning agenda velocity • Lead product vision, use-case development, workflow design, and business requirements for internal paid media tooling • Partner with technical teams on architecture, integrations, security, production deployment, and ongoing support • Streamline workflows across the quarterly paid media cadence • Build and curate reusable AI-assisted workflows, skills, tools, prompts, and supporting context • Establish standards for quality, access, governance, and human review • Coordinate cross-functional partners and prevent handoff delays • Lead change management through documentation, training, office hours, and adoption measurement • Evaluate, pilot, and onboard emerging AI technologies, platforms, MCP servers, agentic tools, and AI harnesses • Define and report quarterly success metrics for the operating model • Partner with the agency-of-record on documentation standards, automation, QA tooling, and reporting templates • Serve as an internal thought leader and translator between paid media practitioners and MarTech teams

🎯 Requirements

• BA/BS degree in marketing, business, media, operations, or related field, or equivalent experience • 7+ years of experience in paid media, performance marketing, marketing operations, MarTech, or a closely related discipline • Deep understanding of paid media workflows, including campaign briefs, media plans, audience strategy, creative development, trafficking, QA, optimization, experimentation, measurement, reporting, and campaign learning • Strong performance marketing background • Understanding of platforms such as Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, Reddit, etc. • Fluency with modern AI tools, including Claude Code, ChatGPT Agents, and Microsoft 365 Copilot • Working understanding of skills, tools, and MCP-style integrations • Working knowledge of paid media stacks, including DSPs, DV360, Yahoo, Trade Desk, SA360, MMPs, insights platforms, and media mix modeling platforms • Experience driving documentation standardization, template adoption, and workflow consistency across multiple business units or marketing teams • Experience working with global agency partners and managing shared tooling, documentation, and automation across an in-house team and external AOR • Strong written communication • Ability to articulate complex technical workflows to marketers, engineers, and executives

🏖️ Benefits

• Annual performance bonus • Stock • Benefits • Reasonable accommodations for disabilities • Inclusive and accessible workplace

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