Senior Paid Social Strategist – Meta

Job not on LinkedIn

🔥 34 minutes ago

🇨🇦 Canada – Remote

💵 $6k - $8k / month

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 8%

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Logo of MVR Digital

MVR Digital

11 - 50 employees

Founded 2016

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

MVR Digital is a full-service performance growth marketing agency that partners with direct-to-consumer and eCommerce brands. They specialize in paid media, creative strategy, email marketing, landing pages/CRO, and data & analytics (including attribution), helping beauty, fashion, wellness, and lifestyle companies scale through measurement-led, outcome-focused campaigns. Built for complexity, the agency emphasizes sustainable systems, high client retention, and data-driven creative to drive DTC growth from launch to scale.

📋 Description

• Own Meta strategy and day-to-day execution across a portfolio of DTC accounts, including build, structure, budget pacing, testing, and scaling decisions • Manage $100K+ per month in Meta spend against ROAS, CPA, and MER targets • Configure and QA tracking, including pixel, CAPI, event quality, catalog, and feed health • Run structured creative testing • Brief creative, critique deliverables, and connect creative performance to in-platform decisions • Support Google, TikTok, and other channels where they affect assigned accounts • Provide a point of view on cross-channel budget allocation • Lead the paid social portion of client calls • Explain performance clearly, make recommendations, and push back when requests do not serve the client • Mentor junior buyers • Act as the QA gate for paid social work before launch

🎯 Requirements

• 4+ years hands-on paid social experience, agency or high-growth brand side • Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, incrementality • Personally owned $100K+ monthly budgets with documented efficiency gains • DTC or e-commerce ownership • Premium or luxury AOV experience is a strong differentiator • Working Google Ads knowledge • GA4, Looker Studio, and attribution fluency • Fluent, confident English • Strong client communication; this role is client-facing • Comfortable in a fast-moving remote environment with multiple accounts

🏖️ Benefits

• Paid time off • Paid company holidays • Flexible Fridays • Remote first collaboration • Quarterly performance bonus potential

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