Performance Creative Strategist

🔥 5 minutes ago

🇨🇦 Canada – Remote

💵 $120k - $180k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 4%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pearl West

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Pearl West is a company that specializes in acquiring and growing Amazon businesses. They provide a straightforward process for sellers to sell their businesses in less than 30 days, and they focus on optimizing profits post-acquisition. Pearl West employs a personalized approach to each sale, ensuring that sellers receive fair valuations and transparent communication throughout the process. Their expertise includes optimizing supply chains, improving product listings, and leveraging market strategies to exponentially grow acquired brands on Amazon.

📋 Description

• Study customers, offers, competitors, performance data, and winning ads • Turn insights into angles, hooks, scripts, concepts, and clear briefs • Build and maintain the creative testing roadmap for Meta • Research customers, competitors, market trends, and winning ad formats • Develop concepts, angles, hooks, scripts, headlines, and primary copy • Create executable briefs for editors • Review creative performance with media buyers and identify why ads win or lose • Iterate quickly on winning concepts before performance declines • Build repeatable systems for producing and learning from creative at scale • Maintain a strong pipeline of new concepts and tests • Deliver KPIs including weekly high-quality concepts, viable or winning ads, speed from insight to launch, and spend carried by creatives • Complete 30-, 60-, and 90-day milestones for briefs, new concepts, learning loops, and account spend

🎯 Requirements

• Experienced creative strategist with direct-response advertising expertise • Created ads that spent $100,000+ in a single month, with demonstrable proof • Understanding of direct-response psychology • Ability to translate customer pain points into compelling creative • Understanding of awareness levels and ability to write differently for each one • Ability to distinguish strong concepts from polished but ineffective ads • Comfort using performance data to make creative decisions • AI-forward approach to research, ideation, scripting, and production without producing AI slop • Clear communication with editors, media buyers, and leadership • Ability to move quickly, take ownership, and work without constant direction

🏖️ Benefits

• Performance bonus paid as a percentage of ad spend on winning creatives • Remote work arrangement • Full-time, part-time, or contract/freelance engagement options

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