Media Buyer, Creative Strategist

🔥 0 minutes ago

🇨🇦 Canada – Remote

⏰ Full Time

🟡 Mid-level

đźź  Senior

🎨 Creative Strategist

đź‘» Ghost score 25%

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Sweat Pants Agency

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

đź“‹ Description

• Own 4 to 6 DTC accounts as strategist, media buyer, creative lead, and direct client point of contact • Manage client relationships, present results and plans, and defend strategic decisions • Research customer reviews, ad comments, support tickets, Reddit, and competitor ad libraries • Use internal OCR and ad-transcription tooling to connect creative with account performance • Write creative briefs and scripts; direct editors and designers and manage revision rounds • Launch approximately 8 to 10 new ads per week • Build and test advertorials, comparison pages, and product detail pages • Deploy landing pages to Vercel and test them on subdomains before client-theme integration • Diagnose and resolve bottlenecks involving creative, offers, AOV, landing pages, or checkout • Report on new-customer economics using NC-CPA and NC-ROAS • Take ownership of account results and work as an end-to-end marketer

🎯 Requirements

• Hands-on Meta advertising experience with meaningful spend on DTC and eCommerce accounts • Demonstrable results involving CPA, ROAS, revenue, and specific actions taken • Existing use of Claude or an equivalent AI tool as a working tool • Ability to build and ship landing pages using Claude or equivalent • Ability to write persuasive direct-response English at a native or near-native level • Experience writing hooks, scripts, ad copy, and advertorials • Clear communication skills for explaining ideas, selling recommendations, pushing back with clients, and raising problems early • Creative judgment and ability to direct editors and designers • Ability to work during US Eastern business hours for client calls • Willingness to own account outcomes end to end • Bonus: experience building or operating a Shopify store or eCommerce brand

🏖️ Benefits

• Remote work; can live anywhere worldwide • Opportunity to work on real DTC and eCommerce brands with real budgets • Exposure to aggressive testing, rapid learning, and scalable frameworks • Growth into senior strategy with increased responsibility based on performance

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