Product Manager – Advertising Product Monetization

Job not on LinkedIn

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $85k - $95k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

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Logo of Postmedia Solutions

Postmedia Solutions

1001 - 5000 employees

Founded 2009

📣 Marketing

📱 Media

Marketing • Media

Postmedia Solutions is the commercial marketing and advertising arm of Postmedia that helps brands reach audiences across Postmedia’s national and local news network. It offers full-service digital and print advertising solutions — including programmatic, DOOH, digital audio, sponsored content, SEO/SEM, website development, conversion-focused performance campaigns, and the Postmedia Ad Manager (P. A. M. ) — and leverages proprietary first-party data and audience targeting to drive awareness, engagement, and measurable conversion for advertisers.

📋 Description

• Develop and manage product road maps based on market, competition, and user needs. • Plan and launch new products and features, test performance, and iterate against industry benchmarks. • Attend grooming and sprint planning sessions with Advertising, Content, and Engineering teams. • Scope and assign work, prioritize development tickets, and support technical teams in QA/testing for products and ad tech requirements. • Support leading platform migrations. • Monitor advertiser needs, market drivers, competition, and the digital media landscape. • Present results and quarterly benchmarks to stakeholders. • Lead discussions to identify best practices, issues, and performance improvements across the digital advertising network. • Participate in strategic roadmap planning and optimize products with cross-functional stakeholders.

🎯 Requirements

• Post-secondary degree with business/advertising discipline preferred. • 4-6 years in product and development management, digital media/ad operations preferred. • Experience in digital display, video, audio, e-newsletter, e-paper, mobile app, and feeds advertising – front-end and back-end, industry best practices, optimization tactics. • Advanced working knowledge of Google Ad Manager 360 and other ad serving platforms. • Experience operating in Agile processes, JIRA, and sprint planning. • Familiarity with Looker, Tableau, BigQuery, Lighthouse, and Google Analytics. • Experience setting KPIs against projects and gathering metrics to inform strategy and product next steps. • Effective communication and presentation skills with technical and non-technical stakeholders. • Ability to work independently and collaboratively.

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