
1001 - 5000 employees
Founded 2009
📣 Marketing
📱 Media
Marketing • Media
Postmedia Solutions is the commercial marketing and advertising services division of Postmedia, one of Canada’s largest news networks. It helps brands reach audiences through a mix of print and digital channels — including programmatic advertising, sponsored content, SEO/SEM, social media, digital audio, DOOH, video, and website development — and operates the Postmedia Ad Manager (P. A. M. ) platform and proprietary first-party data for targeting and performance campaigns. The business emphasizes audience-driven, measurable campaigns across Postmedia’s national and local news brands, offering both awareness and performance-focused solutions for advertisers. Postmedia Solutions positions itself as a full-service partner for advertisers seeking reach within Canadian communities via trusted news environments.
🔥 34 minutes ago
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1001 - 5000 employees
Founded 2009
📣 Marketing
📱 Media
Marketing • Media
Postmedia Solutions is the commercial marketing and advertising services division of Postmedia, one of Canada’s largest news networks. It helps brands reach audiences through a mix of print and digital channels — including programmatic advertising, sponsored content, SEO/SEM, social media, digital audio, DOOH, video, and website development — and operates the Postmedia Ad Manager (P. A. M. ) platform and proprietary first-party data for targeting and performance campaigns. The business emphasizes audience-driven, measurable campaigns across Postmedia’s national and local news brands, offering both awareness and performance-focused solutions for advertisers. Postmedia Solutions positions itself as a full-service partner for advertisers seeking reach within Canadian communities via trusted news environments.
• Own the end-to-end Digital Marketing Solutions portfolio, including product strategy, market positioning, vendor ecosystem, pricing considerations, and growth roadmap • Conduct portfolio reviews assessing product performance, market demand, customer adoption, profitability, and competitive positioning • Identify offering gaps and develop business cases for new products, partnerships, or capabilities • Research industry trends, emerging technologies, and competitor offerings • Prioritize portfolio investments and rationalize underperforming offerings to maximize revenue growth and operating efficiency • Act as business owner accountable for portfolio adoption, profitability, and revenue growth • Define product performance metrics and assess portfolio health, market fit, and commercial viability • Develop packaging, pricing, and bundling strategies • Drive revenue growth and product adoption across the portfolio • Establish and monitor margin targets by product category and vendor relationship • Manage key vendor relationships and commercial agreements • Establish partner expectations, performance standards, and regular business reviews • Recommend vendor renewals, renegotiations, or exits • Partner with Sales leadership to integrate solutions into client conversations • Oversee sales enablement tools, training, and solution positioning • Ensure sellers understand DMS value, use cases, and how solutions complement core media offerings • Collaborate on go-to-market strategies and product launches • Work with Operations on onboarding, fulfillment, and delivery • Align with Finance on forecasting, performance tracking, and reporting
• 7+ years of experience owning and growing digital product portfolios, marketing solutions portfolios, advertising products, SaaS offerings, or related commercial product lines • Demonstrated success evaluating portfolio performance and making strategic decisions regarding product growth, optimization, expansion, and rationalization • Experience identifying market opportunities and sourcing, evaluating, and launching new products, partnerships, or vendor relationships • Strong commercial acumen, with experience managing revenue growth, profitability, pricing strategy, and vendor economics • Proven ability to build product roadmaps, drive adoption, and translate strategy into measurable business results • Product-minded leadership understanding how products win in market, create customer value, and drive revenue growth • Data-driven and customer-focused, with ability to define and optimize KPIs tied to adoption, performance, and commercial success • Strong cross-functional collaboration skills, aligning Sales, Marketing, Operations, and Finance around a unified growth strategy • Must be legally eligible to work in Canada
• Competitive compensation package including variable compensation • Generous vacation • Pension matching program • Fully remote role • Opportunity to own and shape the future of Postmedia's Digital Marketing Solutions portfolio • Opportunity to lead portfolio evaluation, expansion, and optimization • Opportunity to identify new revenue opportunities and strategic partnerships • Cross-functional collaboration with Sales, Marketing, Operations, and Finance • Opportunity to bring innovative solutions to market and increase adoption across Canada
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