Senior Digital Marketing Manager

🔥 15 hours ago

🌐 Canada, United States – Remote

🇨🇦 Canada – Remote 🇺🇸 United States – Remote

💵 $87.2k - $130.8k / year

⏰ Full Time

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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SPS Commerce

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

📦 Logistics

💼 Consulting

☁️ SaaS

💰 $7.5M Series unknown on 2007-06

Logistics • Consulting • SaaS

SPS Commerce is a SaaS company that operates an intelligent supply chain network connecting retailers, brands, manufacturers, distributors, and logistics providers. It provides cloud-based EDI/B2B data connectivity, APIs, order and fulfillment orchestration, analytics, and embedded AI (SPS MAX) to automate workflows, ensure compliance, onboard trading partners, and improve retail supply chain performance and visibility.

📋 Description

• Lead paid media programs across paid search, paid social, display, retargeting, and emerging channels • Own channel mix, CAC, and measurable improvement in cost per qualified pipeline dollar • Manage forecasting, pacing, in-quarter budget reallocation, and business cases for increased spend • Run continuous tests across creative, audience, offer, bid strategy, and landing-page experience • Own the paid conversion path from ad through landing page and form • Direct paid agencies and channel representatives toward outcomes • Build attribution, incrementality testing, and channel-level reporting connecting spend to MQLs, pipeline, and CAC efficiency • Integrate paid and organic performance reporting • Lead organic growth strategy, roadmap, and OKRs • Grow qualified organic traffic and improve conversion to activated users and pipeline • Build the SPS AEO/GEO playbook, including citation strategy, structured content, and answer-engine share-of-voice tracking • Set technical SEO priorities and oversee agency or specialist delivery • Unify SPS presence across Reddit, G2, YouTube, and other community and review surfaces

🎯 Requirements

• 5–7+ years in digital marketing, demand generation, or growth at a B2B SaaS, fintech, or technology company • Direct ownership of a paid media budget and an organic search program • Hands-on command of paid search and paid social • Experience owning a meaningful budget and building a channel mix from scratch • Ability to think in SQLs, pipeline, CAC, and payback • Active experimentation with citation strategies, structured content for model consumption, or measuring share of voice in answer engines • Understanding of site architecture, schema, crawl, and Core Web Vitals • Experience distinguishing trust-building content from low-value content • Experience managing agencies and holding them to outcomes • Comfort with attribution limitations and designing defensible tests • Ability to make consequential decisions with incomplete data • Experimentation mindset • Preferred: experience navigating major Google algorithm updates • Preferred: experience running incrementality or geo-holdout testing • Preferred: understanding of retrieval-augmented generation systems • Preferred: hands-on use of AI and automation tools • Preferred: experience in a regulated or compliance-sensitive industry

🏖️ Benefits

• Annual incentive program eligibility • Comprehensive benefits package supporting employees’ health, well-being, and financial security • Country-specific benefits aligned with local laws and market practices • Fully remote work option • Hybrid work options at Minneapolis, Toronto, and Rogers offices