Marketing Programs Manager

Job not on LinkedIn

🔥 11 hours ago

🇨🇦 Canada – Remote

💵 $120k - $150k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Rockport

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏠 Real Estate

💸 Finance

🏢 Enterprise

Real Estate • Finance • Enterprise

Rockport is a leader in providing mission-critical commercial real estate systems, founded by Rick Trepp. Specializing in solutions for major financial institutions, Rockport offers a suite of digital tools designed to support the commercial real estate industry, including the management of CRE lending, debt and equity solutions, and complex cash flow modeling. The company prioritizes integrity, trust, and technology excellence, forming long-term partnerships with its clients. Rockport's product offerings such as Rockport CORE, VAL, ACT, and AG, ensure comprehensive support for all stages of CRE transactions, analytics, and portfolio management. With a focus on delivering reliable and effective solutions, Rockport maintains a high level of client satisfaction through advanced technology and continuous product development.

📋 Description

• Develop and execute field marketing and event programs, including conferences, trade shows, webinars, and customer events • Manage event logistics, sponsorships, vendors, budgets, promotional materials, and post-event follow-up • Develop marketing communications, content, presentations, sales collateral, newsletters, and social media • Manage digital marketing initiatives including website, email, social media, SEO/SEM, and digital campaigns • Build brand awareness and strengthen company positioning within target markets • Partner with Sales to support lead generation, customer engagement, and pipeline development • Leverage AI tools to enhance content creation, market intelligence, personalization, campaign development, and marketing productivity • Track marketing performance, optimize campaigns, and demonstrate ROI • Ensure consistent brand messaging and visual identity across marketing activities • Work closely with Sales, Business Development, Product, and Executive Leadership

🎯 Requirements

• 10+ years of marketing experience, ideally in B2B technology, SaaS, deep tech, clean tech, or another complex technology environment • Proven ability to translate technologies into targeted marketing with well researched buying personas and ideal customer profiles • Demonstrated experience using AI tools and leveraging AI in the marketing pipeline • Extensive experience in field marketing, event management, and digital marketing • Strong written and verbal communication skills with the ability to translate complex technology into compelling customer-focused messaging • Experience developing content and managing multiple marketing channels • Demonstrated ability to build brand awareness and support lead generation and sales objectives • Strong project management skills and ability to manage multiple priorities in a fast-paced environment • Entrepreneurial, creative, highly organized, and comfortable working independently • Curiosity and enthusiasm about AI and emerging marketing technologies • Bilingual English/French is highly desirable

🏖️ Benefits

• Incentive bonus plan • Health and wellness benefits • Generous paid time off • Flexible work arrangements • Opportunities for professional growth