Influencer Marketing Lead

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Aftershoot

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

☁️ SaaS

🤖 Artificial Intelligence

🤝 B2B

💰 $120.1k Pre Seed Round - Aftershoot on 2021-04

SaaS • Artificial Intelligence • B2B

Aftershoot is a software platform that automates post‑shoot photo workflows for professional photographers. Using on‑device AI it performs fast culling, style-consistent editing, batch retouching, and client delivery via branded galleries (including proofing and a built-in print store). The product is sold as a subscription (flat pricing, unlimited usage) and emphasizes privacy (works offline, files stay on the user’s machine), time savings, and ease of use for wedding, event, portrait, and commercial photographers.

📋 Description

• Own Aftershoot's global influencer and creator marketing strategy end to end, with the US as the primary market • Own and allocate the annual creator budget, defend spending decisions, sunset ineffective investments, and increase investment in successful initiatives • Build and maintain creator partnerships across YouTube, Instagram, and TikTok • Develop recurring partnerships, ambassador structures, and long-term creator relationships • Build attribution and incrementality measurement, including cost per trial and paid conversion by creator • Negotiate rates, deliverables, exclusivity, usage rights, and whitelisting arrangements • Brief creators, manage timelines, and ensure content is delivered • Hire, manage, and coach 2–3 Influencer Marketing Executives • Collaborate with Growth, Content, Product Marketing, and Design • Plan and run creator activity around Black Friday and major product launches • Explore affiliate, community, events, and podcast partnerships

🎯 Requirements

• 5–8 years in influencer, creator, or partnerships marketing, at an agency or in-house • At least 2 years setting strategy rather than only executing campaigns • Direct experience managing a meaningful creator budget and explaining spending and returns • Experience working with US or international creators • Comfort operating across time zones • Excellent spoken and written English • Strong negotiation instincts • Comfort analyzing campaign performance and return on investment • Working knowledge of creator tooling and affiliate platforms such as GRIN, CreatorIQ, Modash, Upfluence, Aspire, Impact.com, or PartnerStack • Bias toward action and ability to test and optimize live campaigns

🏖️ Benefits

• Full ownership of a function from day one, with a seven-figure budget and no legacy playbook to inherit • Direct line to leadership and real influence over how Aftershoot grows • A global creator community in a category people are genuinely passionate about • The chance to build a team around you as the program scales