Senior CRO & Direct Response Strategist

🔥 9 minutes ago

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agencro | part of YY Operations GmbH

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2020

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

agencro | part of YY Operations GmbH is a conversion rate optimization and funnel-building agency that helps fast-growing brands scale revenue without increasing ad spend. The team designs and iterates high-converting landing pages, direct-response funnels, and up-/cross-sell flows, runs structured A/B tests, and implements weekly optimizations to boost AOV, RPV and conversion rates for eCommerce and lead-generation businesses. agencro emphasizes rapid implementation and measurable uplifts, targeting mid-market to enterprise brands looking to unlock additional revenue from existing traffic.

📋 Description

• Strategy: Develop creative angles and marketing strategy for each project and prioritize test roadmaps • Lead the team: Brief our copy, design, video and tech teams, provide feedback and approve deliverables • Copywriting: When needed, write copy yourself — primarily in German and English, using AI as a force multiplier • Testing system: Analyze winning ads and funnels, document learnings and continuously improve the creative testing process • Founders sparring: Act as a strategic sparring partner to the founders by preparing and supporting strategic decisions

🎯 Requirements

• Proven direct-response success (funnels, advertorials, VSLs, ads) with measurable results • Full-funnel marketing understanding: from ads to landing pages to email • Strong writing skills in German and English • AI-first: use AI daily for research, variants and drafts

🏖️ Benefits

• Arrange your day the way you want • Work from anywhere • Be challenged every day • See a wide range of eCommerce projects — from health and beauty to fitness and fashion • Work on a variety of tasks on a daily basis