Head of Commercial Operations – Enablement

🔥 1 minute ago

🏈 Alabama, Arizona, +6 more states – Remote

🏈 Alabama – Remote 🌵 Arizona – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🌾 Nebraska – Remote 🏰 Missouri – Remote 🤠 Texas – Remote

⏰ Full Time

🔴 Lead

⚙️ Operations

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Aline

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

☁️ SaaS

🤝 B2B

Healthcare • SaaS • B2B

Aline is a software company that provides a connected, cloud-based platform for senior living operators. Aline combines CRM and marketing tools, resident care and clinical workflows (including eMAR and care plans), dining and point-of-sale solutions, and financial systems (leasing, billing, payments, accounting) to streamline admissions, daily care, operations, and revenue management across assisted living, independent living, memory care, and skilled nursing communities. The platform emphasizes integrations (100+ partners), workflow automation, and analytics (Aline Intelligence) to reduce manual handoffs and improve outcomes for operators, caregivers, residents, and families. Aline serves thousands of senior living communities and positions itself as a B2B SaaS provider focused on healthcare operations for the senior living market.

📋 Description

• Own the GTM data model – ensuring consistent definitions, clean data, and a single source of truth across Sales, Marketing, and Customer Success • Design and maintain dashboards and reporting that give GTM leadership real-time visibility into pipeline, conversion, retention, expansion, and team performance • Partner with Finance to align on revenue reporting and forecast methodology • Establish and enforce data hygiene standards across all GTM systems, with accountability frameworks to sustain them • Own the GTM tech stack – including CRM (Salesforce), marketing automation, customer success platforms, and any adjacent tooling • Evaluate, implement, and optimize tools that improve team efficiency and data quality • Serve as the primary liaison between GTM and IT/Engineering for system integrations and enhancements • Ensure tooling decisions support the full customer bowtie – from first inquiry through long-term retention • Define, document, and continuously improve core GTM processes – lead management, pipeline governance, handoff protocols, renewal workflows, and more • Build the operating infrastructure that allows GTM teams to scale without adding proportional headcount • Identify friction points across the customer journey and lead cross-functional efforts to resolve them • Own deactivation processes – ensuring customer offboarding is handled with precision, proper documentation, and minimal revenue leakage • Build and lead the enablement function for all GTM teams – Sales, Customer Success, Implementations, and Contact Center • Develop onboarding programs, ongoing training, and role-specific playbooks that accelerate ramp and improve consistency • Partner with Product and Marketing to ensure field teams are equipped to communicate new features, positioning changes, and competitive updates effectively • Create a feedback loop between the field and Product/Marketing so customer and prospect insights inform roadmap and messaging • Design the reporting cadence that powers weekly, monthly, and quarterly GTM leadership reviews • Build and maintain the commitment log and accountability infrastructure for the GTM leadership team • Provide the CCO and GTM leaders with the data and analysis needed to make confident, timely decisions • Create board and executive-ready reporting on GTM performance across the full customer bowtie • Own the end-to-end deactivation process for churned or offboarding customers • Ensure all deactivations are executed accurately, on time, and with proper documentation • Partner with CS, Finance, and Legal to minimize risk and protect data integrity through the offboarding process • Identify patterns in deactivation data that surface retention risk signals for the broader CS team

🎯 Requirements

• 7–12 years of progressive experience in Revenue Operations, Sales Operations, or GTM Enablement within a B2B SaaS environment • Proven track record of building or significantly scaling an operations or enablement function • Experience owning a GTM tech stack including Salesforce CRM; familiarity with marketing automation (HubSpot or Marketo), customer success platforms, and intent data tools (6sense, Demandbase) is strongly preferred • Experience in a PE-backed or high-growth environment preferred • Senior living, healthcare technology, or vertical SaaS experience a plus but not required • Strong analytical skills – comfortable building models, interpreting data, and translating analysis into actionable recommendations • Exceptional process design instincts – you see inefficiency and immediately start designing the fix • Clear, confident communicator who can present data and recommendations to a CCO, CFO, or board audience • Collaborative by nature – this role succeeds through influence, not authority • High ownership mentality – you don't wait to be asked, you identify what needs to happen and make it happen • Ability to hold multiple workstreams simultaneously without losing precision on any of them.