Senior Performance Media Buyer – YouTube, Google

Job not on LinkedIn

🕒 May 10

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Logo of Ancient Remedies

Ancient Remedies

51 - 200 employees

📱 Media

🛍️ eCommerce

Media • eCommerce

Ancient Remedies is a book publisher that focuses on producing high-quality, best-selling books and using strong marketing techniques to maximize their reach. The provided site text emphasizes crafting "best-in-class" books, a commitment to creating best-sellers, an average 4. 7-star catalog rating, and claims of over 100,000 books sold in more than 100 countries. The company highlights marketing and distribution to ensure global readership.

📋 Description

• Own and scale profitable customer acquisition on YouTube and Google Ads across multiple geos and accounts for a video-heavy, direct-response funnel. • Plan, launch, and optimize YouTube & Google campaigns (Video, Search, Performance Max, Display) across several markets and accounts. • Design account and geo structures that de-risk platform bans/suspensions and enable clean scaling. • Build and run systematic creative tests (hooks, scripts, thumbnails, formats) and landing page/funnel tests. • Monitor performance daily, diagnose issues quickly, and propose clear actions based on data. • Collaborate with creative, CRO, and tracking/engineering teams to improve targeting, attribution, and funnel performance. • Stay current on platform policies to minimize disapprovals and compliance risk.

🎯 Requirements

• 4+ years running YouTube & Google Ads for DTC / info / performance marketing. • Proven track record scaling to high 5-figure or 6-figure monthly budgets per account while hitting ROAS/CAC targets. • Experience working with multiple ad accounts, pixels/conversion tracking setups, and multi-geo structures. • Strong analytical skills (comfortable in spreadsheets, dashboards, cohort views, experimentation frameworks). • Deep understanding of creative strategy for YouTube (direct-response video, hooks, retention, CTAs). • Sharp, independent thinker: able to propose strategy, not just “run what’s given.” • Comfortable working remote with asynchronous communication and clear written updates.

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