Senior Manager, Customer Lifecycle Marketing

Job not on LinkedIn

22 hours ago

Apply Now

Receive Emails with Similar Jobs

Arctic Wolf

WebsiteLinkedInAll Job Openings

The cybersecurity industry has an effectiveness problem. Every year new technologies, vendors, and solutions emerge, and yet despite this constant innovation we continue to see high profile breaches in the headlines. All organizations know they need better security, but the dizzying array of options leave resource-constrained IT and security leaders wondering how to proceed. At Arctic Wolf, our mission is to End Cyber Risk through effective security operations. To achieve this, we believe that organizations must do three key things:

1001 - 5000 employees

Founded 2012

📋 Description

• Design, implement, measure, and continuously improve marketing programs that engage existing customers throughout their lifecycle. • Drive product adoption, usage, and ultimately renewal through a mix of marketing tactics and experiences, including email campaigns, webinars, online forums, and more. • Collaborate across customer experience, customer success, product marketing, and content to translate strategy into results. • Enable the customer marketing team to scale efficiently, strengthen campaign performance, and build a data-driven foundation.

🎯 Requirements

• 4–7 years of B2B experience in customer marketing, lifecycle marketing, or customer success. • Demonstrated success retaining and growing a customer base. • Track record of designing and building demand gen and / or lifecycle programs. • Solid grasp of funnel metrics and campaign analytics. • Excellent cross-functional collaborator and communicator. • Enthusiastic about mentoring junior teammates and managing projects end-to-end. • Experience in cybersecurity industry a plus.

🏖️ Benefits

• Equity for all employees • Flexible time off and paid volunteer days • RRSP and 401k match • Training and career development programs • Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services • Robust Employee Assistance Program (EAP) with mental health services • Fertility support and paid parental leave • 28 days annual leave, 8 bank holidays and paid volunteering days off • Pension plan employer match