CITRIX Sales Strategist

2 days ago

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Logo of Arrow Components

Arrow Components

Arrow Components is the driving force behind arrow.com, the e-commerce portal for Fortune 120 company Arrow Electronics.

10,000+ employees

📋 Description

• Conduct market analysis to identify expansion opportunities, avoid churn and sign new logos • Assess competitive landscape and buyer behavior to inform positioning and differentiation • Develop market entry strategies, including target accounts, sales motions, and partnership models • Collaborate with Product and Marketing to align offerings with market needs • Partner with Sales Leadership to set multi-year revenue growth potential • Create GTM frameworks and playbooks tailored to priority segments • Recommend new services, sales channels or ecosystem plays • Translate strategy into actionable plans and programs • Partner with program managers, product managers and pricing directors to coordinate the impact of prioritized initiatives • Support regional and vertical leadership in executing expansion strategies • Align with Marketing strategist on campaigns – including enablement - that support the different sales initiatives (new logos, expansion, churn avoidance) • Develop success metrics and dashboards to track initiatives performance. Track ROI of initiatives and adjust strategies as needed.

🎯 Requirements

• Bachelor’s degree in Business, Economics, Strategy, or related field (MBA preferred). • 10+ years of experience in sales strategy, corporate strategy, business development, or management consulting. • Proven track record of driving market expansion or new GTM initiatives. • Strong analytical skills with experience in market sizing, competitive intelligence, and financial modeling. • Excellent communication and executive presentation skills. • Ability to collaborate across Sales, Product, Marketing, and Finance teams. • Experience in a high-growth or expansion-stage environment is a plus.

🏖️ Benefits

• Competitive and attractive employee compensation package • Reliable & trusting work environment • Cooperative team with flat structures and communication • Professional and personal development

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