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Coordenador de Marketing Generalista, AI Marketing e Growth

Job not on LinkedIn

🔥 12 minutes ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🤖 Artificial Intelligence

Where this job comes from

Posted on Artefact's careers page, not through a job board

First seen by Remote Rocketship 12 minutes ago

Logo of Artefact

Artefact

51 - 200 employees

💼 Consulting

🏥 Healthcare

Consulting • Healthcare

Artefact is an award-winning responsible strategy and design firm that helps organizations face the future with confidence. They specialize in user experience design, interaction design, product design, and digital innovation. Artefact's approach revolves around responsible design, aiming to create lasting value for people, businesses, and society. Their partnerships include notable entities such as Dell, Hyundai, and the Bill and Melinda Gates Foundation, reflecting their commitment to impactful design solutions.

📋 Description

• Coordinate LatAm marketing operations in a generalist capacity • Drive growth and content initiatives across multiple simultaneous fronts • Design and optimize CRM campaigns, automation flows, nurturing, and re-engagement segmented by funnel stage in Salesforce/Pardot • Reactivate stalled leads and identify conversion-ready prospects • Manage and optimize paid media through LinkedIn Ads and Google Ads • Build AI workflows, including automations, agents, content review, GEO/SEO, and brand monitoring • Conduct weekly funnel analysis • Coordinate agencies and vendors • Drive content creation for LinkedIn, newsletters, and YouTube from editorial planning through review and publication • Analyze data and funnel metrics using GA4, Looker Studio, and advanced Excel/Sheets • Make strategic decisions based on insights • Bridge strategy and execution while operating independently

🎯 Requirements

• Bachelor's degree within the last 5 years in Marketing, Advertising, Administration, Engineering, Economics, or related fields • Repertoire spanning more than one marketing front, including CRM, paid media, content, and analytics • Proven experience in growth, CRM, or B2B marketing • Portfolio or case studies mandatory • Mastery of CRM and automation tools such as Salesforce, Pardot, HubSpot, or similar • Knowledge of paid traffic management using LinkedIn Ads and Google Ads • Practical use of AI tools such as Claude, ChatGPT, n8n, Zapier, or similar, with concrete automation examples • Experience creating articles, posts, newsletters, and emails • Strong writing skills • Ability to read data and funnel metrics using GA4, Looker Studio, and advanced Excel/Sheets • Ability to make data-driven decisions autonomously • Ability to work independently without direct step-by-step supervision • Advanced English required

🏖️ Benefits

• Meal (VR) • Free Office (work from home or anywhere you want!) • Gympass • Life, health, and dental insurance • Bi-monthly meetings with workshops, lectures, training, and a happy hour • Woba coworking spaces anywhere you want • Semi-annual evaluations with opportunities for promotion • Opportunities to learn and take on new challenges

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