QA & Optimization Specialist

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Assurant

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1892

💼 Consulting

📦 Logistics

💸 Finance

💰 Post-IPO Debt on 2023-02

Consulting • Logistics • Finance

Assurant is a global company specializing in providing consumer-centric support and protection services. With a presence in over 21 countries across regions like North America, Europe, Latin America, and Asia-Pacific, Assurant helps over 300 million consumers through services like technology protection, claims resolution, and financial services. The company emphasizes innovation, remote work opportunities, and global collaboration, with teams skilled in technology, claims, customer service, and finance. Assurant offers a competitive benefits package and is committed to equal employment opportunities and work-life balance.

📋 Description

• Support and audit lifecycle marketing programs, email campaigns, and customer engagement initiatives • Validate campaign implementations, audience selection, personalization logic, dynamic content, tracking parameters, and deployment readiness • Partner with campaign execution teams to ensure marketing programs follow established standards and best practices • Establish KPI frameworks, reporting baselines, scorecards, and dashboards • Analyze campaign and operational performance data to identify trends, opportunities, and recommendations • Create and maintain reporting cadences for accountability, performance monitoring, and business decision-making • Support UAT and campaign testing activities before launch • Audit marketing processes, campaign configurations, documentation, and reporting practices • Identify opportunities to improve quality, efficiency, scalability, and operational effectiveness • Document optimization initiatives, testing methodologies, governance processes, and operational standards • Partner with stakeholders on continuous improvement initiatives and marketing automation best practices

🎯 Requirements

• 3+ years of experience in Marketing Operations, Marketing Automation, Lifecycle Marketing, CRM Operations, Email Marketing, Campaign Optimization, or related disciplines • Experience supporting email marketing and customer lifecycle programs • Experience performing campaign validation, testing activities, deployment readiness reviews, or UAT processes • Experience developing dashboards, scorecards, KPI frameworks, and performance reporting • Strong analytical skills with the ability to translate data into actionable business recommendations • Experience working cross-functionally with marketing, analytics, technology, and business stakeholders • Exceptional attention to detail and strong organizational skills • Excellent verbal and written English communication skills • Ability to work independently, manage multiple priorities, and drive initiatives forward with minimal supervision • Helpful experience with Salesforce Marketing Cloud, Journey Builder, Automation Studio, HubSpot, Braze, Marketo, Pardot, Eloqua, Power BI, Tableau, Looker Studio, UTM governance, attribution, digital analytics, A/B testing, workflow automation, reporting automation, and operational process improvement • Salesforce Marketing Cloud or analytics certifications are a plus • Experience in global, matrixed, or Center of Excellence environments • Employment is contingent upon completion of a required identity verification process, which may include biometric technology where permitted by law

🏖️ Benefits

• Flexible schedule with limited after-hours meeting expectations • Highly autonomous work environment • Opportunity to build and shape a newly established optimization and reporting capability • Influence enterprise-wide marketing decisions through data-driven recommendations and performance insights • Trusted-advisor role across multiple business units • Collaboration with stakeholders across the enterprise • Opportunity to contribute to scalable reporting frameworks, optimization programs, and operational best practices