Sales Development Representative

🕒 January 20

🏢🏡 London – Hybrid

⏰ Full Time

🟡 Mid-level

🟠 Senior

💵 Sales Development (SDR)

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Avvoka

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

☁️ SaaS

SaaS • Legal

Avvoka is a leading no-code document automation platform designed to streamline the creation and management of legal documents. The platform offers a wide range of tools, including a contract editor, clause library, and e-signature integrations, helping legal professionals draft, negotiate, and execute agreements efficiently. Avvoka is trusted by law firms and financial institutions for its robust security features and seamless integrations, making it an ideal solution for modern document automation needs.

📋 Description

• Plan and Shape Research, identify and segment target accounts across key industries • Understand customer pain points, including legal operations, workflow, and automation challenges • Build tailored messaging sequences that resonate with technical and non-technical audiences • Collaborate with Sales and Marketing to refine outreach strategies and align on ICP and personas • Own outbound outreach through email, phone, LinkedIn and events • Qualify inbound leads with speed, structure and a great prospect experience • Book high-quality discovery calls and demos for Account Executives • Maintain accurate records in our CRM and ensure all activity is logged and trackable • Consistently meet or exceed KPIs across outreach volume, meetings booked, and pipeline influence • Provide structured feedback to Sales, Marketing and Product on prospect needs and market trends • Suggest improvements to messaging, positioning, and outbound tactics • Support experimentation with new channels, cadences and GTM approaches

🎯 Requirements

• Experience in a sales, SDR or lead-generation role (B2B SaaS or legaltech a bonus) • Strong communication skills — written, verbal and social (especially on LinkedIn) • Confidence in cold outreach and articulating value propositions • A structured approach to qualifying prospects and managing pipelines • Curiosity about legaltech, document automation or workflow software • Ability to absorb product knowledge and translate it into benefits-driven messaging • Bonus points if you have: • Experience selling to legal teams, law firms, or enterprise buyers • Familiarity with CRM tools (HubSpot, Salesforce, or similar) • Exposure to long enterprise sales cycles and deal orchestration • Prior success in outbound-heavy environments • Understanding of sales methodologies like MEDDIC, SPICED or BANT • Adaptability in dynamically evolving settings • A proactive, solution-focused mindset with ownership • A collaborative spirit, supporting and mentoring others

🏖️ Benefits

• Remote First hybrid working - Choose your days in office based on operational requirements • Private health insurance through VitalityHealth (post-probation), including discounted gym memberships • Access to WeWork amenities (coffee, community events, modern workspaces) • Summer Fridays - finish early every other Friday in July and August • Monthly socials and quarterly team events • Annual learning and development budget • Home office IT allowance • 25 days’ annual leave plus public holidays • Company pension scheme • Right to request flexible working arrangements • A collaborative, transparent company culture with real opportunities for growth